The United States census reports that 50 percent of the U.S. adults over the age of 18 are single. Foodservice Solutions® Grocerant Guru™ attributes smaller meal purchases are a direct link to family size. Snacking is not a trend in a recent survey conducted by Foodservice Solutions® found food consumed by singles were smaller and at more intermittent time periods.
No one can be surprised that more and more consumer are eating alone when 50 percent of the U.S. population over the age of 18 are single. It is the driving factor in marketing, positioning and selling of Reasy-2-Eat and Heat-N-Eat fresh prepared grocerant niche food.
While the Food Channel’s rating are soaring to new highs, no one wants to buy the food, or clean the kitchen while cooking for either one or two people. What is new is a focus on “Better for You” foods, and increasing awareness on both preparation and sourcing.
The search for authenticity in food has provided a platform for food trucks, Pop-up restaurants, coffee shops and drive-thru of all sorts. With an increase in multi-generational households, multi-person households with varying work schedules eating alone continues to rise.
Ready-2-Eat and Heat-N-Eat fresh prepared food for “immediate consumption” aka grocerant niche food will continue to rise in popularity and in points of accepted distribution. We anticipate Drug Stores, C-stores, and grocery stores will continue to increase distribution of quality Ready-2-Eat and Heat-N-Eat fresh prepared food.
www.FoodserviceSolutions.us specializes in outsourced business development. We can help you identify, quantify and qualify additional food retail segment opportunities or a brand leveraging integration strategy. Foodservice Solutions of Tacoma WA is the global leader in the Grocerant niche since 1991