Restaurant Consumer Migration Continues Here Are Some Numbers

Retail Drug Stores, Convenience Stores, Food Trucks, Grocery Store Deli’s all continue to garner market share from the restaurant sector.  Walgreens continues to expand fresh food offerings in unban centers around the United States with success. 7 Eleven continues leading in new store opening with roughly 50% of the new stores not offering gasoline.  All new 7 Elevens are focusing on Fresh Food.

In a new Harris Poll of 2,496 adults surveyed online between February 13 and 18, 2013 by Harris Interactive found that Americans continue to be reducing how often that they eat out at restaurants.  Here is what they found:

Fast food restaurant chain (26% less, 14% more)

Local casual dining restaurant (20% less, 14% more)

Casual dining restaurant chain (24% less, 11% more)

Local fine dining restaurant (21% less, 7% more)

Fine dining restaurant chain (23% less, 4% more)

These numbers are better than those from a year prior however expanding options is dinning combined with the 65 Inch HDTV Syndrome (http://grocerants.blogspot.com/2013/03/are-65-inch-hdtvs-stifling-restaurant.html) it’s clear consumers continue evolving preferences in meal options will drive sales.

www.FoodserviceSolutions.us a retail foodservice consultancy has been the global leader in the Grocerant niche. For product or brand positioning assistance contact via: grocerant@q.com, the Grocerant LinkedIn page or on Facebook at Steven Johnson, BING / GOOGLE: Steven Johnson Grocerants or Grocerant on Twitter