Olive Garden finds Success Giving Customers What They Want

Success does leave clues and Olive Garden is one of the very best chain restaurants at taking the time to listen to customers, focusing on customers, and giving customers what they want.  While customer count declines continue to rattle the restaurant sector Olive Garden is once again doubling-up on customer meals according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.

This will be the sixth time that Olive Garden brings back 'Buy One Take One' deal placing itself right in the middle of the fastest growing retail food segment the grocerant nice.  While the promotion runs for a limited time, customers who purchase a meal will also get a second meal to take home at no extra cost that’s doubling-up according to Johnson. The ‘Buy One Take One grocerant niche promotion starts at $12.99.

While for most chain restaurants find customer count growth elusive this promotion elevates customer relevance reinforcing the FIVE P’s of Food Marketing according to the team at Foodservice Solutions®.  The Olive Garden ‘Buy One Take One focus on Portability, Packaging, Product, Placement, and Price.  

Interested in learning how Foodservice Solutions 5P’s of Food Marketing can edify your retail food brand while creating a platform for consumer convenient meal participation, differentiation and individualization? Email us at: Steve@FoodserviceSolutions.us or visit:  www.FoodserviceSolutions.us for more information.