Tuesday, May 14, 2024

Domino’s Garnering the Attention of Gen Z and Millennials with the power of "dough-nation".

 


Steven Johnson the Grocerant Guru® at Tacoma, WA based Foodservice Solutions®, is thrilled to share this news about Domino's, a restaurant company that's setting a new standard in corporate philanthropy. Domino’s has pledged to raise a staggering $300 million by 2034 for St. Jude Children’s Research Hospital, marking the largest financial commitment ever made to a children's hospital by a corporation or private entity. 

This announcement, made by Domino's CEO Russell Weiner at the company's 2024 Worldwide Rally in Las Vegas, is a testament to the company's dedication to making a difference. This commitment will ensure that families of St. Jude patients can focus on their child's recovery, without worrying about bills for treatment, travel, housing, or food. 


Domino's "Hungry for More" growth strategy is not just about expanding their business, but also about creating more opportunities for their customers to contribute to St. Jude. Since 2004, Domino's has enabled millions of customers to donate small amounts, with this new pledge, Domino’s aims to raise the total amount raise to 300 million by 2034.  

This approach aligns with the philosophy of St. Jude founder Danny Thomas, who believed in the power of many people each giving a little. Dominos embodies this spirit through their participation in the annual St. Jude Thanks and Giving® campaign and by offering customers the option to round up their change to support St. Jude's mission. 


Richard C. Shadyac Jr., president and CEO of ALSAC, the fundraising and awareness organization for St. Jude, expressed immense gratitude for Domino's historic pledge. This commitment is a significant step in Domino's longstanding partnership with St. Jude, helping to advance research and treatment for childhood cancer and other life-threatening diseases. 

This pledge follows the opening of The Domino's Village in September 2023, a six-story housing facility for patients and their families, funded by Domino's as part of a 10-year, $100 million commitment to St. Jude announced in 2020. 

Gen Z and Millennials, known for their commitment to social causes, are likely to appreciate Domino's efforts. Companies that are doing good things, like Domino's, are attracting these younger generations who value corporate social responsibility. Domino's is not just delivering pizzas; they're delivering hope and making a real difference in the world. This is a company that truly understands the power of "dough-nation". 

For international corporate presentations, regional chain presentations, educational forums, or keynotes contact: Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions.  His extensive experience as a multi-unit restaurant operator, consultant, brand / product positioning expert, and public speaking will leave success clues for all. For more information visit GrocerantGuru.com, FoodserviceSolutions.US or call 1-253-759-7869




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