Sunday, November 11, 2018

Kiosk Drive Sales for Le Macaron French Pastries


Le Macaron French Pastries, is getting closer to customers according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. Success does leave clues and Le Macaron French Pastries has folded into its overall growth strategy growth for people looking for a branded opportunity who are seeking flexibility with their business and a lower cost investment.
Le Macaron’s new franchise opportunity aims to lean into the growing quick-serve and snack brand trend of kiosks, mobile carts, and express locations. As consumers’ on-the-go lifestyle continues to accelerate, Le Macaron French Pastries seeks to capitalize on these captive audiences at malls, airports, sporting events, festivals and other gatherings.
Rosalie Guillem, CEO and co-founder of Le Macaron French Pastries  “We wanted to create an opportunity that allows our franchise owners to work in nonconventional environments and offer guests a sweet treat when they are unable to access one of our locations,”… “Our products can easily be eaten on the go, so a mobile kiosk aligns perfectly with our brand. This will only accelerate our growth as we welcome a new group of franchisees looking to enter the fast-casual industry.”
The mobile kiosk investment ranges between $91,000 to $127,000—making it an ideal opportunity for entrepreneurs who are looking to enter the space at a lower investment with a simple business model and unlimited growth potential. Le Macaron French Pastries operates through a simple business model that requires zero on-site baking from franchisees. All products are made by French Chef Didier Saba in the kitchen headquarters, allowing cafĂ© owners to focus on customer service.
 “We opened a Le Macaron French Pastries mobile kiosk because of the simplistic business model, reduction in overhead costs and finding real estate for the cart is easier since it has a smaller footprint,” said Luke Freshwater, owner of Le Macaron French Pastries in Pittsburgh. “We are seeing incredible success because the French macarons are a high-quality product and we are able to connect with our customers since we have such a small and passionate staff.”
Foodservice Solutions® specializes in outsourced business development. We can help you identify, quantify and qualify additional food retail segment opportunities or a new menu product segment and brand and menu integration strategy.  Foodservice Solutions® of Tacoma WA is the global leader in the Grocerant niche visit Facebook.com/Steven Johnson, www.Linkedin.com/in/grocerant/ or www.twitter.com/grocerant/

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