Tuesday, December 25, 2018

Happy Holiday Meals are Grocerant Niche Fresh Prepared and Delivered


One thing that continues to right true within the food sector is the fact that the undercurrents of a cultural holiday shift in family traditions is underway as more and more families opt for actives over hours in cooking, cleaning, and doing dishes according Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. Skiing, walking, running, shopping, binge-watching TV or sports are preferred over cooking from scratch according to Johnson.
Cooking from scratch is but a distance memory for most Americans.  In fact, our most recent Grocerant ScoreCard revealed that 83.2% of meals service at home for dinner included at least one grocerant niche Ready-2-Eat or Heat-N-Eat fresh food item.
Consumers are forgoing the traditional home-cooked Thanksgiving feast in return for something less time consuming and panic-inducing specifically grocerant niche Ready-2-Eat and Heat-N-Eat fresh prepared food.  Today as regular readers of this blog know restaurants, grocery stores, liquor stores,
The National Restaurant Association says about nine percent of consumers ate Thanksgiving dinner out, four percent said they would buy a complete meal prepared locally. According to our Grocerant Guru® 83.2% of ‘home cooked’ meals with have at least one fresh prepared item on the table from either a grocery store, restaurant, bakery, or mail order. 
Sure most of you know that our team identified the 65 Inch HDTV Syndrome first but this holiday shift holiday’s is an undercurrent that progression from Thanksgiving plans even just six years ago has moved the needle even more.
So where did the NRA survey say consumers were going to go to eat dinner?  According to the NRA survey, 31 percent of diners eating out said they go to a local restaurant for dinner with another 30 percent saying they will head to a restaurant they usually go to for general special occasions. Eighteen percent said they will try a restaurant they have never been to before.
The team at Foodservice Solutions® wants to wish everyone a happy holiday season and no matter if your off skiing, boating, running, shopping, binge watching your 65 Inch HDTV, or cooking from scratch we wish you well. 
Success does leave clues www.FoodserviceSolutions.us  is the global leader in grocerant niche business development.  We can help you identify, quantify and qualify additional food retail segment opportunities.  Has your company had a Grocerant ScoreCard completed a Grocerant Program Assessment, or new Grocerant niche product Ideation?  Want one?  Call 253-759-7869 Email: Steve@FoodserviceSolutions.us


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