Restaurant chain
year over year customer counts continue to decline according to all reports including
traditional restaurant trade
magazines which do not to report bad news about the industry they cover and
seek advertising for.
Battle for Share of Stomach
Bob Goldin, a Pentallect stated,
“nontraditional channels represent a ‘sweet spot’ in the food and beverage
industry. Their growth is based upon strong consumer appeal and generally
favorable business models.” Pentallect President Rob Veidenheimer observed that
“each of the channels has unique consumer appeal and continues to evolve at a
very rapid rate. We have studied these channels closely over the past several
years and see them as significant share gainers for the foreseeable future.”
Pentallect, conducted comprehensive
research and analysis into 10 nontraditional channels – club stores, community-supported
agriculture (CSA), ethnic/neighborhood stores such as bodegas, farmers’
markets, food trucks, limited-assortment stores, meal kits/home-delivered
meals, online, specialty stores such as bakeries and butchers, and Trader
Joe’s, gleaning insights from more than 1,000 consumers and trade sources.
While others talk about Grocerant niche Ready-2-Eat
and Heat-N-Eat fresh prepared food, Foodservice Solutions®
Grocerant ScoreCards were the first to identify, quantify, and qualify the
niche, the success and the unique was in which your brand can successfully ‘Look
A Customer Ahead’. Success does leave
clues stop capitulating year over year customer counts.
Invite Foodservice
Solutions® to complete a Grocerant Program Assessment, Grocerant ScoreCard, or
for product positioning or placement assistance, or call our Grocerant
Guru®. Since 1991 www.FoodserviceSolutions.us of Tacoma, WA has been the
global leader in the Grocerant niche. Contact: Steve@FoodserviceSolutions.us or 253-759-7869
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