Wednesday, December 26, 2012

7 Eleven’s New Footprint Focused on Fresh Food Fast


7 Eleven is the fastest growing food retailer by locations in the United States in 2012.  New urban locations can be found in Miami, Chicago and New York City.  Most of these stores do not have any parking and are focused on quality fresh food with fast service.

Each of the new footprint stores are in the 1,800sf range. All of the stores have selections of fresh salads, fruit, pastries, pizzas, wraps and sandwiches, plus American coffee. Traditional c-store staples like chips, beef jerky and grilled hot dogs are also available, and of course they offer proprietary branded food like Slurpee’s.

7-Eleven's in urban are focused on the ready-2-eat and heat-N-eat grocerant niche each new stores has a strong emphasis on fresh and grab-and-go foods aimed at downtown residents and office workers. This positioning places them in direct competition with restaurants and grocery store deli’s.

Foodservice Solutions® specializes in outsourced business development. We can help you identify, quantify and qualify additional food retail segment opportunities or a brand leveraging integration strategy.  Foodservice Solutions of Tacoma WA is the global leader in the Grocerant niche visit Facebook.com/Steven Johnson, Linkedin.com/in/grocerant or twitter.com/grocerant. 


7 Eleven is the fastest growing food retailer by locations in the United States in 2012.  New urban locations can be found in Miami, Chicago and New York City.  Most of these stores do not have any parking and are focused on quality fresh food with fast service.

Each of the new footprint stores are in the 1,800sf range. All of the stores have selections of fresh salads, fruit, pastries, pizzas, wraps and sandwiches, plus American coffee. Traditional c-store staples like chips, beef jerky and grilled hot dogs are also available, and of course they offer proprietary branded food like Slurpee’s.

7-Eleven's in urban are focused on the ready-2-eat and heat-N-eat grocerant niche each new stores has a strong emphasis on fresh and grab-and-go foods aimed at downtown residents and office workers. This positioning places them in direct competition with restaurants and grocery store deli’s.

Foodservice Solutions® specializes in outsourced business development. We can help you identify, quantify and qualify additional food retail segment opportunities or a brand leveraging integration strategy.  Foodservice Solutions of Tacoma WA is the global leader in the Grocerant niche visit Facebook.com/Steven Johnson, Linkedin.com/in/grocerant or twitter.com/grocerant. 

No comments:

Post a Comment