With over 62.4% of U.S.
Households consisting of one or two people marketing to the majority of
U.S. households is a top priority for most chain restaurants wanting to garner
market share while increasing share of stomach according to Steven Johnson Grocerant Guru® at Tacoma, WA based
Foodservice Solutions®.
One chain restaurant that is doing a very
good job of targeting those households is Einstein Bros. Bagels. This month they
are focusing on love and friendships trying to edify their brand with the ‘halo’
of love! Remember that differentiation does not mean different. It means familiar but with a twist.
In celebration of National Bros Day, an
official day dedicated to the bro squad, Einstein
Bros. Bagels launched the ultimate Bros. Box for two, available for
purchase all month long (Feb.1-Feb.28). Packed with craveable brunch
staples, the box includes:
·
The fan-favorite Farmhouse Sandwich
·
A Bacon & Cheddar Egg Sandwich
·
Two Twice-Baked Hash Browns
·
Two Blueberry Muffins.
The Bromie duo can now order the Bros.
Box online or via the Einstein
Bros. Bagels app to take pause and cherish the first national holiday
dedicated to their day-ones
Are you looking for a
new partnership to drive sales? Are you ready for some fresh ideations? Do your
food marketing tactics look more like yesterday that tomorrow? Visit
GrocerantGuru.com for more information
or contact: Steve@FoodserviceSolutions.us Remember success
does leave clues and we just may have the clue you need to propel your
continued success
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