The foodservice consumer in on the
move and Whole Foods is moving with the consumer. Whole Foods posted better
than expected earning in large part because they are selling what the customers
want. That is better for you fresh and
prepared ready-2-eat and heat-N-eat food.
They understand that the retail advantaged is now in fresh prepared
ready-2-eat and heat-N-eat food. Incorporating ready2-eat and heat-N-eat food
stations around the stores has propelled frequency while increasing
profitability.
Foodservice consumer discontinuity is
the focus on much attention from consultants to chain executives. As an industry our concern is and should be share
of stomach, first by company, second by niche-market share and
third the restaurant industry overall.
The economy is not our largest problem
it is competition for share of stomach; specifically by
the ready-2-eat and heat-N-eat fresh prepared
meal section of the grocery stores, chain drug stores C-stores vs. the
restaurant sector.
While other legacy grocery store
companies worry or labor cost, and struggle with market positioning and center
of the cost of goods. Whole Foods
focuses on the wants and needs of today’s consumer and it is winning the battle
for the consumer garnering market share.
Outside eyes can deliver top line sales and bottom line profits. Invite Foodservice Solutions® to complete a
grocerant program assessment, brand, product placement or positioning
assistance. Since 1991 Foodservice Solutions® of Tacoma, WA has
been the global leader in the Grocerant niche visit Facebook.com/Steven Johnson,
Linkedin.com/grocerant or twitter.com/grocerant
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