The
foodservice industry is dynamic not static and customers are as well. During 2016 the Pizza sector was the beneficiary
of a consumer on the evolving foodservice landscape. The simple truth is
consumers habits have not changed they are not eating less they are simply
eating somewhere else according to the team at Foodservice Solutions®.
Cheaper
grocerant niche Ready-2-Eat hand held food immediate consumption
at Convenience Stores, combined,
cheaper Heat-N-Eat grocerant niche offerings at supermarkets, driven by overall
food deflation, and the
HDTV Syndrome are enticing Americans to save a buck by assembling meals
at home according to Foodsericve Solutions® Grocerant Guru® Steven Johnson.
2016
is the year when U.S. restaurant chains have continued to experience falling or
sluggish customer traffic, experienced an uptick in competition from grocery
stores and stood-by watching convenience stores eat their lunch by selling more
and more hand held food, specifically pizza.
The
lingering effects of the great recession continue and let’s face it pizza is
cheap, fast and increasingly offered at all retail outlets. Today driven by user-friendly mobile-ordering
apps and technology that lets diners order from Facebook, Twitter and Apple TV
all contributed.
Stephen
Anderson, an analyst at Maxim Group stated "Restaurants that have succeeded
this year have been the ones that have addressed convenience," …The pizza
chains have done a good job at this."
Domino's
same-stores sales gained 13 percent in the U.S. last quarter, while Papa John's
sales climbed 5.5 percent by that measure in North America. Shares of Domino's
Pizza are up 45 percent this year. And Papa John's International is up more
than 60 percent. Compare that with a 3.4 percent gain for the Standard &
Poor's 500 Restaurants Index.
While
Casey’s General stores, Wawa, Sheetz,
and 7-Eleven are all
offering fresh fast food. Fast-food outlets, fast-casual restaurants rivals have
tried to follow suit, but Club stores the ilk of Costco continue to grow grocerant niche Ready-2-Eat
and Heat-N-Eat food sales particularly Pizza.
Convenience
of delivery pizza has been a big part of the sectors success according to
Foodservice Solutions® Johnson. Then
this is the issue of technology which has help drive $1
billion in delivery sales for McDonald's in 2016 and that is without sales
in the United States.
Ivan
Feinseth, an analyst at Tigress Financial Partners stated "There's been a
lot of competition, The pizza chains have "promoted the value pricing
well, and they have incorporated technology to make the buying process really
convenient and fun." Pizza companies
also have aggressively advertised cheap deals to lure budget-conscious diners.
Domino's has a two-for-$5.99-each menu, while Papa John's is promoting two
large pizzas for $8 each
That’s
a meal for two for only $8. The
Foodservice Solutions® Price,
Value, Service equilibrium within retail foodservice has changed
according to our own Grocerant Guru® Do
you understand the undercurrents driving change within retail foodservice? Our team does, since 1991 www.FoodserviceSolutions.us has
led the growth of the Grocerant niche.
Are you ready for success growing Top line sales, bottom line profits
and year over year customer counts? Contact: Steve@FoodserviceSolutions.us
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