Tijuana Flats Elevates Consumer Relevance with In-Store Fresh Market

Regular readers of this blog know that Millennials are in search of fresh food discovery, migration to new avenues of distribution, fresh bold flavors, and want all of that fast according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.

One company Tijuana Flats is on the right track according to Johnson as it launched an in-store Flats Fresh Market. Consumers are empowered to buy select grocery and marketplace items at every Tijuana Flats location. The following items will be available (while supplies last):

·         Heat & serve meal kits

·         Fresh produce (tomatoes, onions, fresh jalapenos, bell peppers, lemons, limes, hearts of romaine, fresh cilantro and garlic cloves)

·         Fresh packaged meat (steak tips, chicken cutlets, ground beef)

·         Bottled water & canned soda

·         Chips & dips

·         Bottled wines (Pinot Grigio, Pinot Noir)

·         Bottled beer (domestic, import/craft)

·         Tijuana Flats Signature Hot Sauces

·         Brookies (brownie cookies)

·         Paper products (toilet paper, paper towels, facial tissues)

So, here is the question will this customer solution evolve with more relevance and bold flavored touchpoints after we get over C-19? It can, and the team at Foodservice Solutions® has lead, tracked, quantified, qualified, identified the most successful grocerant niche platforms since 1991. Want to know more?

Are you ready for some fresh ideations? Do your food marketing ideations look more like yesterday than tomorrow? Interested in learning how Foodservice Solutions® can edify your retail food brand while creating a platform for consumer convenient meal participation, differentiation and individualization?  Email us at: Steve@FoodserviceSolutions.us or visit us on our social media sites by clicking the following links: Facebook,  LinkedIn, or Twitter