With 65 stores, a pandemic,
costly digital demands, Dany Mini Marts
understand the one undercurrent that will unite it customers base to come back is
an expanding grocerant niche Ready-2-Eat and Heat-N-Eat fresh food platform
according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.
Dandy Mini Marts is growing
in store count, technology and foodservice options, while maintaining its
values as a family-owned and operated c-store, dedicated to helping its
customers and communities for nearly 40 years.
Marketing Director
Bill Bustin recently told CStore Decisions Dandy has been in this business a
long time, and we’ve continued to grow and innovate throughout the years,”
Like most operators
every store is a little different, Dandy operates a variety of stores across
the region, from small, rural communities, to major interstate highways, next
to shopping centers, and near colleges and universities.
Bustin continued, “At
just over 5,500 square feet, Dandy’s current generation of stores maintains a
balance between classic convenience and modern quick-serve restaurant (QSR). …We
certainly have design principles we maintain throughout multiple generations of
builds, but we are always flexible to how our stores fit within the communities
they are located in,” he said. “Consistency is valuable, but we’re not applying
a ‘one-size-fits-all’ (approach) every time.”
Dandy customer have
evolved and so must it fresh food offerings, they have been working to update
its foodservice, adding new flavors and styles to keep pace with consumer
trends, such as breakfast wraps, loaded fries and Dandy’s new Chicky Bisky — a
fried chicken filet on a homestyle biscuit with honey and hot sauce. Here is
some of what is some of what Isabella Gustafason wrote in her piece on Dandy.
“We’re always looking
to innovate — whether that’s new products on the shelves and in the coolers, or
brand-new Dandy menu items that come from our foodservice team’s test kitchen,”
said Bustin.
Select locations,
such as its new store in Elmira, N.Y., offer freshly ground, bean-to-cup
coffee, along with other features like a flat-top grill for burgers and
cheesesteaks and an extended line of specialty coffee drinks including lattes,
macchiatos and chai, along with cold-brew coffee, fruit smoothies and
milkshakes.
Dandy has also
increased its number of beer caves and beer offerings to include hard seltzers
and local craft beers, for example. And it’s piloted alcoholic, ‘Adult
Slushies’ at one store in Athens, Pa., which has seen “super strong” results,
Bustin said.
“Our hand-pressed
Dandy pizza is one of our customer favorites, along with our Dandy Deli line of
subs, wraps and sandwiches,” said Bustin. “Cheesesteaks are always a big hit,
and although we’re a few hours north of Philadelphia, our cheesesteaks are made
with products from the Original Philly Cheesesteak Co. And of course, our
regulars always come back for our Dandy coffee every morning.” What are you
doing for your customers? How are you evolving
your grocerant niche Ready-2-Eat and Heat-N-Eat fresh food?
Foodservice Solutions® specializes in
outsourced business development. We can help you identify, quantify and qualify
additional food retail segment opportunities or a new menu product segment and
brand and menu integration strategy. Foodservice Solutions® of Tacoma WA is the global leader in the Grocerant niche
visit us on our social media sites by clicking one of the following links: Facebook, LinkedIn, or Twitter
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