While Quick Service Restaurants after
35 years of utilizing drive-thru’s are selling close to 68 percent of sales via
the drive-thru, adoption within the convenience store sector has been slow. That is about to change Gina Hazelet a
district manager with Sheetz in Pennsylvania.
Today Sheetz has 44 stores that have a
drive-thru. With 450+ stores in the
system that very close to 10% of total stores. According to Hazelet, 10 percent
of the company's sales come through the drive-thru window at installed
locations.
Sheetz has become known as a restaurant
that sells gas as opposed to a traditional C-store. That notion has been driven by the success of
Made-to-Order fresh prepared food. Each of the menu items are completely customizable a using
touchscreen ordering system and then make each to order. Very much like many
fast casual restaurants and quick service restaurants.
While convenience stores have been slow
to embrace the drive-thru window Foodservice Solutions® Grocerant
Guru™ believes that more
and more drive-thru C-stores will add a drive-thru. The ability to mix and match fresh prepared
food with legacy CPG necessities can prove to be a competitive advantage for
the convenience store sector.
Are
you trapped doing what you have always done and doing the same way. Interested
in learning how Foodservice Solutions 5P’s of Food Marketing can edify your
retail food brand while creating a platform for consumer convenient
meal participation, differentiation and individualization? via
Email us at: Steve@FoodserviceSolutions.us or visit: www.FoodserviceSolutions.us
for more information.
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