The holiday season continues to
witness an evolving cultural shift as family traditions adjust to accommodate
modern priorities. Steven Johnson, Grocerant
Guru® at Tacoma,
WA-based Foodservice
Solutions®, states, "More families are placing value on
experiences over hours spent cooking, cleaning, and doing dishes." Whether
it's skiing, shopping, binge-watching the latest holiday shows, or simply
spending quality time together, cooking from scratch is no longer the
centerpiece of holiday gatherings.
Cooking from scratch has become a
distant memory for most Americans. According to the latest Grocerant ScoreCard,
an impressive 83.8%
of all home-prepared holiday meals now include at least one
Ready-2-Eat or Heat-N-Eat fresh-prepared item from the grocerant niche. This
surge underscores the demand for convenient meal solutions, particularly among
last-minute planners who prioritize speed, simplicity, and customization.
The
Rise of Mix & Match Holiday Customization
Today's consumers are gravitating
toward Mix & Match meal bundling as the ideal solution to their busy
holiday schedules. By allowing families to combine multiple fresh-prepared meal
components, grocerant niche providers like grocery stores, restaurants, and
meal delivery services empower customers to create personalized holiday
spreads. Notably, custom bundling satisfies the following:
1. Time-Conscious Shoppers – Last-minute planners
appreciate the flexibility of selecting individual meal items and sides without
the stress of cooking entire feasts from scratch.
2. Diverse Tastes – Mix & Match options allow
families to cater to multiple dietary preferences and cravings while ensuring
everyone gets their favorite dish.
3. Stress-Free Convenience – Meal bundling delivers fresh,
high-quality components that streamline meal preparation, providing a holiday
table that looks homemade without the effort.
The National Restaurant Association
reinforces this trend. Recent findings indicate that 11% of Americans opt to eat
holiday meals in restaurants, while 8% now purchase complete holiday
meals prepared locally. However, even more revealing is the
hybrid approach: the majority of holiday tables now showcase a blend of
homemade and grocerant niche items. This further emphasizes the growing
reliance on Ready-2-Eat and Heat-N-Eat options as the backbone of holiday
meals.
Where
Holiday Consumers Are Going for Meals
As holiday dining habits continue
to evolve, restaurant and grocery segments alike are well-positioned to meet
these changing demands. According to updated NRA
findings:
·
34% of consumers dining out choose a
local restaurant
for their holiday meal.
·
31% prefer a familiar restaurant
known for special occasions.
·
20% use the opportunity to try a new restaurant
for the first time.
These trends highlight the
importance of strategic offerings that include fresh-prepared components and
value-driven options for both dine-in and takeout consumers. Bundling meals
with mix-and-match solutions resonates deeply with last-minute planners who
seek quality, convenience, and customization on a tight schedule.
Key
to Happy Holiday Meals: Ready-2-Eat Fresh Prepared Bundling
Whether your family is hitting
the slopes, browsing shopping malls, or gathering to enjoy sports and
entertainment, holiday meals no longer have to involve hours in the kitchen.
Fresh-prepared holiday components are helping families reclaim time without sacrificing
taste or tradition. Grocerant niche mix-and-match options have effectively
become the solution
of choice for families balancing busy holiday priorities.
Success
Leaves Clues
Foodservice Solutions® is the global leader in
Grocerant Niche business development. Are you ready to tap into this lucrative
holiday opportunity with a customized Grocerant ScoreCard, Grocerant Program
Assessment, or fresh ideation for Ready-2-Eat meal solutions? Success does
leave clues!
Contact Foodservice Solutions®
Today
·
Phone:
253-759-7869
·
Email:
Steve@FoodserviceSolutions.us
Happy holidays to all, whether
you're cooking from scratch, enjoying fresh-prepared meals, or gathering around
a 65-inch HDTV with family and friends!
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