Tuesday, August 11, 2020

Back to Work, Tired, Grocerant Niche Mix & Match Meal Components Help

So, you went back to work. You are now wearing a mask, doing extra daily task, along with all of your old job requirements, worried a client or customer might have CORVID 19, and pass it along. So, once again we ask. Do you know what’s for dinner tonight? 
Are you cooking a family meal for two, three, or four, family members? If so the chances are very good your buying several Ready-2-Eat or Heat-N-Eat fresh prepared meal components according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.
Grocery stores, convenience stores and restaurants are all bundling fresh prepared meal components for the home cook.  The home cook is responding buying individualized components from different retail channel stores/outlets; then mixing and matching them into a customized family meal according to Johnson.
Recent grocerant scorecards found 83.1% of all family dinner occasions have at lease one grocerant niche Ready-2-Eat or Heat-N-Eat fresh prepared meal component. While 68.4% have two grocerant niche Ready-2-Eat or Heat-N-Eat meal components.
Foodservice branded and private label food manufactures are all vying for your attention. Ready-2-Eat and Heat-N-Eat food from the ilk of Swiss steak, Meatloaf, Baked Salmon, Rotisserie Chicken, Pizza and Lasagna fresh prepared, portioned and portable in portions for 1,2, or 5 are all available at most foodservice retail location today.

Most exciting is the opportunity for new start-up’s and regional manufactures to produce sustainable business built on local, fresh and unique flavor profiles.  Legacy national brand manufactures are experiencing an increase in need for repositioning, consolidation and acquisition activities.  Regional start-ups are thriving supplying local restaurants, C-stores and grocery store delis with fresh prepared food.
Consumer are responding buying meal components in new food channels, experiencing new flavor profiles all the while individualizing the family meal.  The foodservice industry is evolving with the consumer.  Those companies looking for opportunity for growth times have never been better. The consumer is dynamic not static are you keeping pace? Are you looking for a new private label manufacture?
Are you looking for a new partnership to drive sales? Are you ready for some fresh ideations? Do your food marketing tactics look more like yesterday that tomorrow?  Visit GrocerantGuru.com for more information or contact: Steve@FoodserviceSolutions.us Remember success does leave clues and we just may have the clue you need to propel your continued success.

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