Monday, April 11, 2016

Is Fast Food Automation the Next Big Thing?

How can fast food get any faster you might ask.  Well if you ask Denis Koci he has an idea it’s a new vending Kisok that dispenses burritos. According to Foodservice Solutions® GrocerantGuru® expanding points of fresh food distribution with Ready-2-Eat and Heat-N-Eat burritos just might be the next big thing to garner the attention of Millennials.

Koci has invested five years and all his money tinkering with the machine he calls a BurritoBox.   Now Koci believes that his BurritoBox 2.0 is ready as he can offer burritos, all the fixins’ along with hot tortilla chips. And he’s prepared to franchise the concept in 15 cities across the U.S. over the next year. 

Automated fast food reduces the cost of labor and creates an incremental outlet for foodservice sales that could over time erode legacy restaurant sales.   BurritoBox 2.0 the current machines have live video chat, so a customer can contact the company directly if they have questions or problems. If there’s a malfunction, we can see inside the machines and move the motors and close the interior doors. We can fix more than 90 percent of problems remotely. That alone could be the next big thing. 

Creating new points of distribution from dorm hallways, to outdoor basketball courts, parks, play grounds, office lunchrooms for fresh food fast creates new opportunity and a platform of participant solutions. 

Koci went on to say that “the fast food industry really created a space for guys like me. They’ve been cost cutting for 30 or 40 years and reducing quality. Most fast food restaurants make everything off-site, and the food has that factory smell and is shipped frozen, and then it gets heated up in a restaurant. Well, we get rid of that expensive front end -- the restaurant. There’s no one screwing up orders and no complicated system. An entire restaurant plugs into the wall.

I high volume locations they do have to restock the machines every one or two days, so everything is fresh. With the BurritoBox 2.0 Koci stated “you get the same quality you get out of fast-casual restaurants, but 24 hours a day, seven days a week.” 

Entrepreneurs young and not so young will be looking at the BurritoBox 2.0.  What new avenues of fresh food distribution is your brand looking at?  Where is your customer when he/she is hungry?  Invite to complete a Grocerant ScoreCard today. Email: for more.  

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