Monday, October 8, 2018

Cowboy Chicken Grocerant Niche Growth Continues

Expanding points of distribution is a success clue no retail can over look but when you have the ability to place your brand on the holiday table in a customer’s home that is what they called back in the day a Win, Win according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®
Cowboy Chicken allowing solving one more pain point for consumers by answering the questions who is cooking Thanksgiving dinner? For Cowboy Chicken it simple they will cook it for your allowing you all the time in the world to watch football and entertain your family and friends.
 This year the Wood-Fired Rotisserie Turkey Holiday Package feeds eight to 10 guests with one 10-12 lb. wood-fired rotisserie turkey, Twice Baked Potatoes, choice of Wild West side, country-style stuffing, 12 fluffy dinner rolls and peach or apple cobbler, all for $99.99 (tax not included). Guests can also order the turkey à la carte for $44.99 (whole turkey) and $49.99 (sliced).
“Preparing a holiday meal can be incredibly time-consuming, so we’re taking all that hard work off the table,” says Sean Kennedy, president and CEO of Cowboy Chicken. “Our wood-fired rotisserie turkey is prepared with our own special Cowboy seasoning over a wood-burning fire - just like our famous rotisserie chicken. Our guests are guaranteed to love it and the extra time they’ll have to enjoy a delicious meal with loved ones.”
Guests are encouraged to order their Wood-Fired Rotisserie Turkey Holiday Packages early, as this popular Thanksgiving Day staple sells out every year. But they don’t have to wait until Thanksgiving or Christmas Day to enjoy this bountiful feast; the holiday package is available Oct. 1 and can be ordered at all Cowboy Chicken locations through the end of the year. Orders require at least 48 hours’ notice, and availability is limited on Nov. 21 and Dec. 24. Cowboy Chicken is closed on Nov. 22 (Thanksgiving Day) and Dec. 25.
To make this limited-time promotion even sweeter, Cowboy Chicken is also serving hot apple cobbler made fresh daily and honey orange tea (a simple black tea married with orange and finished with subtle hints of honey and spices) through Dec. 31.
Cowboy Chicken is expanding it brand to the center of its customers holiday table.  How are you expanding your brands reach? How are you solving a customer pain point while selling more food? Success does leave clues and expanding your brand with Ready-2-Eat and Heat-N-Eat fresh prepared grocerant niche food is one of the clues you should not overlook.
Invite Foodservice Solutions® to complete a Grocerant Program Assessment, Grocerant ScoreCard, or for product positioning or placement assistance, or call our Grocerant Guru®.  Since 1991  of Tacoma, WA has been the global leader in the Grocerant niche. Contact: or 253-759-7869

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