Free Shipping for Mother's Day Delivery at Polly’s Pies a Perfect Gift

 

Can’t get home this Mother’s Day?  Don’t worry, make mom happy with the gift of one of Polly’s Pies delivered for free right to her doorstep. Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions® stated, “specialty deserts that are Ready-2-Eat are a perfect gift for Mother’s Day and Polly’s is a gift that is sure to please.”  

In case you did not know, Polly’s Pies is known in SoCal as an iconic brand and popular bakery destination for the finest food and confections around. Having recently launched nationwide shipping of their signature double-crust pies, Polly’s is giving families nationwide the opportunity to ship the best Mother’s Day gift that you can—right to her doorstep.

So, until May 8 (Today), Polly’s Pies is offering free shipping on orders over $50 using code FREESHIP when placing an order on shoppollyspies.com. This convenient, delicious and thoughtful gift will ensure a happy Mother’s Day for the special Mom in your life.

Ranging from $33–$36 plus varied shipping costs, all pies are handmade every day in Southern California with no preservatives. They are then shipped frozen to keep their superior quality and ready to be baked to enjoy at home. Visit pollypies.com and use the code “spring15” to receive $15 off any purchase of $50 or more.

Pies currently available for shipping include Apple, Apricot, Blueberry, Boysenberry, Cherry, Peach and Rhubarb. But be sure to also keep a lookout for a selection of seasonal pies to be made available throughout the year.

Foodservice Solutions® specializes in outsourced business development. We can help you identify, quantify and qualify additional food retail segment opportunities or a new menu product segment and brand and menu integration strategy.  Foodservice Solutions® of Tacoma WA is the global leader in the Grocerant niche visit us on our social media sites by clicking one of the following links: Facebook,  LinkedIn, or Twitter

KFC’s Plans to Make Mother’s Day Magic

Once the leader in the grocerant niche focused on selling Ready-2-Eat and Heat-N-Eat meals and meal components. In a new partnership aimed at drive new electricity into aging brand; KFC is targeting Mother’s Day to make a statement according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.

So, this Mother’s Day, KFC and Proflowers are helping customer celebrate mom like never before – introducing the Kentucky Fried Buckquet, a DIY floral arrangement that, once assembled, can be part fried chicken, part fresh flowers and altogether amazing. Now here is why that is important:

According to Steven Johnson, the first 2022 Grocerant Scorecards are out and here is some of what they found:

1.       Recent Grocerant ScoreCards found 81.1% of consumers don’t know what’s for dinner at Noon, and 61.1 don’t know what’ s for dinner at 4PM %.

2.       Roughly 63.7% of consumers purchase prepared food items from a retail location at least three times a month.

3.       79.6% all dinners have at least 1 grocerant niche Ready-2-Eat and Heat-N-Eat meal component and 66.6% have two meal components.

4.       When asked if they wanted to cook dinner from scratch or assemble dinner from fresh meal components 91.3 % of Gen Z chose assemble from Fresh Prepared Meal Components and Millennials 83.4% chose meal components.

5.       Seventy-three percent of retail prepared food purchases are taken to go

6.       Prepared food purchases are frequently a planned purchase among 61.2% of shoppers, while 40.9% of shoppers said they buy prepared foods on impulse. Dinner has the highest amount of prepared food buys with 81.7% of respondents making purchases for that meal, while lunch comes in at 76.9% and breakfast at 61.4%.

So, if you order a KFC Sides Lovers Meal for Mother’s Day via the KFC mobile app or kfc.com (offer online only, not available in restaurants) between May 1-3 and receive a promo code to redeem your very own free Kentucky Fried Buckquet kit from Proflowers. The Kentucky Fried Buckquet kit from Proflowers will include 12 colorful and vibrant roses, a glass vase, a KFC vase applique, eight skewers (for KFC’s world famous fried chicken separately purchased and not included in kit) and a card to tell mom just how much you love her (as if the Buckquet didn’t do so already!). 

Focusing on one of the hallmarks of the grocerant niche mix & match bunding, the KFC Sides Lovers Meal is ideal for Mother’s Day brunch, lunch or dinner, because everyone gets to enjoy the side of their choice. Mom doesn’t have to sacrifice her favorite to make everyone happy. The  Sides Lovers Meal includes eight Extra Crispy tenders or eight pieces of KFC fried chicken (Original  Recipe or Extra Crispy), four freshly baked biscuits, and your choice of three large sides (Secret Recipe  Fries, Mac & Cheese, Cole Slaw, and Mashed Potatoes with or without gravy, and more). 

You can pair the Sides Lovers Meal with a Kentucky Fried Buckquet kit, for a DIY arrangement that you can make for mom with the food provided by KFC and roses and supplies provided by Proflowers. Once assembled, the Buckquet can feature KFC Extra Crispy chicken tenders or chicken, delicately skewered and tucked into a vase alongside a blooming arrangement of a dozen multi-colored roses that will truly  make mom want to stop and smell the fried chicken and roses this Mother’s Day.  

Why “Buckquet,” you might ask? Well, like any iconic duo (Kravis, Bennifer, Brangelina, etc.), you  combine the two icons – in this case, “bucket” and “bouquet” – to get buck∙kay. 

How to surprise the mom in your life with a Sides Lovers Meal and her own Kentucky Fried Buckquet: 

Step 1: Between May 1-3, simply pre-order a Sides Lovers Meal online by scheduling delivery or  Quick Pick-Up on the KFC mobile app or KFC.com for Mother’s Day weekend (or whenever you  plan to celebrate!). Don’t forget to add extra chicken to eat, if you plan to fill your Buckquet  with all eight skewers of chicken!  

Step 2: Once your order is complete, check your email for a special code and your link to Proflowers to schedule your delivery for the free Kentucky Fried Buckquet arrangement, which  will be shipped directly to you and ready to assemble – just add chicken! 

Step 3: Once you have your chicken from KFC and Buckquet roses and assembly materials from  Proflowers, assemble your own Kentucky Fried Buckquet and surprise mom.

Step 4: Snap some pictures of her reaction and tag @kfc on social media using #KFCMothersDay. 

“A regular bouquet of flowers is a good gift for mom, but a Sides Lovers Meal and Kentucky Fried Buckquet is a finger lickin’ good way to take Mother’s Day from a 10 to an 11,” says Nick Chavez, CMO, KFC U.S. “With three sides, four buttery biscuits and the unforgettable – truly – fried chicken and flower  table decoration, everybody is sure to get something they like to eat, and mom is sure to smile.” 

In case you did not know, Mother’s Day is also KFC’s biggest day for online ordering and delivery. For the first time ever, this  Mother’s Day, KFC is making ordering easier than ever with Quick Pick-Up on the KFC mobile app or KFC.com, with pre-orders for Mother’s Day available starting May 1. Once an order is placed via Quick  Pick-Up, guests can head straight to the participating restaurant, park in a dedicated VIP parking spot  and go inside where their order will be hot, ready and waiting on the Quick Pick-Up shelf. It’s the fastest way to get our world-famous fried chicken and back to celebrating mom. 

When you think brand relevance in an evolving world, that will edify brand value with relevance and new electricity? According to Johnson, “Brand relevance is in part driven with innovation in new food products in combination with new avenues of distribution all of which are the platform for the new electricity.” 

Johnson stated “that in my minds-eye the new electricity must be very efficient for the supply and includes such things as fresh foods, smaller footprint, developing brands, fresh flowers, grocerant positioning, fresh food messaging, autonomous delivery, cashier-less retail, plates, glasses, cash-less payments, digital hand-held marketing.

All retailers to survive the next generation of retail must embrace the artificial intelligence revolution while simultaneously embracing fresh food that is portable according to Johnson.

Don’t over reach. Are you ready for some fresh ideations? Do your food marketing ideations look more like yesterday than tomorrow? Interested in learning how Foodservice Solutions® can edify your retail food brand while creating a platform for consumer convenient meal participation, differentiation and individualization?  Email us at: Steve@FoodserviceSolutions.us or visit us on our social media sites by clicking the following links: Facebook,  LinkedIn, or Twitter

Edible’s Mix & Match Grocerant Niche Success

 

Success does leave clues and Edible continues finding success expanding within the grocerant niche.  Branded food mix & matched with products, services, or other brands edifies both the relationships with the consumers and all brands when done right according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.  

Flowers are a wonderful gift anytime of the year.  So, when Edible announced two new initiatives as part of the brand’s continued evolution as a leading eCommerce provider of deliverable gifts and treats: the introduction of Edible Bakeshop cupcakes and a special Mother’s Day digital experience with America’s Test Kitchen (ATK) you know incremental value was being created according to Johnson.

With the nationwide rollout of cupcakes which follows a successful first year for Edible Bakeshop and brings the product category’s total sales to $55 million since the category’s official launch in September of 2020.

Get this, within three weeks of introducing Madagascar Vanilla Bean and Chocolate Truffle Cupcakes, Edible depleted its entire inventory and outperformed even its highest expectations by selling out of what was supposed to be a three-month supply.

Is there a blog reader out there that does not understand the power of mix & match meal bunding yet? As Edible continues to work with its manufacturer to meet the consumer demand and carry on with the selling of this new, exciting product. We ask just how long are you going to watch success before you give the team at Foodservice Solutions® a try?

Edible president and COO Cheikh Mboup, stated, “Given the overwhelmingly positive reception of cupcakes and the continued growth of Edible Bakeshop as a whole, we expect baked goods to quickly become one of our top product categories moving forward and anticipate it to be a leader over Mother’s Day weekend this year,”.

So, Edible’s partnership with America’s Test Kitchen adds an experiential option to the brand’s wide range of Mother’s Day gifts. From April 1 through May 23, a one-month online cooking school membership with ATK – which offers more than 320 courses from simple skills to advanced recipes – will be available for purchase as part of special Mother’s Day bundles or as add-ons to other gifts from edible.com.

Regular readers of this blog know interactive and participatory branded marketing is a key drive of the success within the grocerant niche.

Jack Bishop, ATK’s Chief Creative Officer, stated, "Food is the perfect way to express appreciation for all that moms do, and America's Test Kitchen is excited to partner with Edible Arrangements to help celebrate Mother's Day,”... “Our joint offering ensures that on top of a wonderful arrangement, Moms will have the opportunity to build their cooking skills with our renowned cooking instructors.

Success does leave clues. One clue that time and time again continues to resurface is “the consumer is dynamic not static”.  Regular readers of this blog know that is the common refrain of Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.  Our Grocerant Guru® can help your company edify your brand with relevance.  Call 253-759-7869 for more information. 

Edible Creates Sing Along Music for Mother's Day

We have all heard of mood music well if you want to make sure Mom is in a good mood on Mother’s Day you might want to check out the latest grocerant niche mix & matched bundled offering from Edible.com according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.

So, get this Edible is teaming with 12 recording artists to create a one-of-a-kind gift collection of music and treats just in time for Mother's Day. The "Songs for Mom" package covers a variety of genres including pop, rock, R&B and dance. How are you edifying you food offerings with relevance within the Grocerant niche?

According to Edible the compilation features artists ranging from Grammy Award-winners like Shawn Stockman of Boyz II Men and Gospel legend Tamela Mann as well as emerging stars celebrating mothers and all they do, especially during these stressful times.

So, to get the album that is included in two Edible Mother's Day gift bundles and is also available for $9.99 as an add-on at checkout for other orders. You simply have to order from Edible.

Edible President Cheikh Mboup stated “the addition of music fits perfectly with Edible's mission of celebrating life's most special moments with a gift or treat that's carefully crafted to WOW. ..We are continually exploring new ways to emotionally connect with our customers," he says, adding that artists share a common bond of vision, risk-taking and passion with Edible's entrepreneurial spirit.”

Mboup continued “Edible plans to announce more relationships with recording artists both nationally as well as in individual Edible markets. I look forward to the day that our guests are sitting in an Edible store sharing a treat with a friend while listening to the music of a popular local artist,"

The timing of the release is particularly symbolic, Mboup says, considering Edible's storied history. "It was his mother who encouraged him to move forward with his uniquely creative idea of making arrangements out of fresh fruit. It's only appropriate that we launch Edible's creative entry into music on Mother's Day."

"Songs for Mom" includes the following:

"Love As Hard As You," featuring Brittany Wescott (Pop/Rock)

"It's Your Day," featuring DevTheGoon (Pop/Dance)

"My Favorite Girl," featuring Aaron Sledge (R&B/Soul)

"Mama," featuring Lewis Sky (Reggae/Pop)

"Everywhere," featuring Danni Baylor (Pop)

"Message to Mom / Diamond," featuring Shawn Stockman of Boyz II Men and Antonio Neal (R&B)

"Reasons To Love," featuring Jerome Baylor (Pop)

"No Matter What," featuring Pamela Elaine and J-Dash (Alternative/Pop)

"A Mother's Love," featuring Jamison Ross (Jazz/Soul)

"Diamond In The Sky," featuring The Prophet (R&B/Soul)

"Super Woman," featuring BigFil and Stanley Black (Rap/R&B)

"You," featuring David and Tamela Mann (R&B)

Invite Foodservice Solutions® to complete a Grocerant Program Assessment, Grocerant ScoreCard, or for product positioning or placement assistance, or call our Grocerant Guru®.  Since 1991 Foodservice Solutions® of Tacoma, WA has been the global leader in the Grocerant niche. Contact: Steve@FoodserviceSolutions.us or 253-759-7869

Mother’s Day is becoming GROCERANT Day!

Son’s daughters, husbands, and friends in search of the perfect family meal on Mother’s Day know that a complexity free meal is the best family according to Tacoma, WA based Foodservice Solutions® Grocerant Guru® Steven Johnson to that end grocerant niche Ready-2-Eat and Heat-N-Eat fresh prepared food is fast becoming the center plate of Mother’s Day dinning.

Hudson Riehle, senior vice president of research for the National Restaurant Association release a new report that found “nearly two in five American adults plan to dine out on May 14, and 21 million will order restaurant takeout or delivery.” That’s 21 million US families that will be Eating-Out while Eating-In.

Grocerant niche Eating-Out while Eating-In was identified, quantified, and qualified by our own Grocerant Guru® and documented on our blog many times over the years.  According to the National Restaurant Association’s (NRA) survey,” 37 percent of consumers plan to dine out on Mother’s Day and 8 percent plan on getting restaurant takeout or delivery. Thirty-seven percent of consumers say they will celebrate with a home-cooked meal, while 28 percent say they are not planning any special meals that day.”

The NRA study also found that “Among families with children under 18, 44 percent plan to dine out on Mother’s Day and 13 percent plan on getting takeout or delivery.” …”When it comes to Mother’s Day gifts, having a meal with their family at a restaurant tops the list for moms. One-third (32 percent) of mothers say they would most like to have a family meal at a restaurant as their gift”

So knowing consumer drive for more and more complexity free meals we ask, how long will it be before grocerant niche Ready-2-Eat and Heat-N-Eat meals over take going out to a restaurant for Mother’s Day?  Fully 8% of family’s are doing it today?  Is your brand integrating Foodservice Solutions® FIVE P’s of fresh food marketing?  Have you benefited from our Grocerant Guru’s Success Clues?

Interested in learning how Foodservice Solutions 5P’s of Food Marketing can edify your retail food brand while creating a platform for consumer convenient meal participation, differentiation and individualization? Email us at: Steve@FoodserviceSolutions.us or visit:  www.FoodserviceSolutions.us for more information.