Monday, August 24, 2015

WinCo Foods Expanding Competitiveness

Employee owned, customer focused with lower prices than Wal-Mart; WinCo Foods continues to open new locations while expanding Ready-2-Eat and Heat-N-Eat fresh prepared food options. In a hurry, looking for a fresh prepared Margherita Artisan Flatbread Pizza or a Pesto Spinach Artichoke Artisan Flatbread for dinner?  If so it’s time to think WinCo Foods and order on-line for faster service.

Success does leave clues and standing still is not something that WinCo Foods has done since it opened its first store in 1967.  Today with 101 stores and building new stores at an increased rate WinCo Foods has out positioned Wal-Mart as the ‘low-cost’ retail grocer in markets where they both compete.

Consumers are stopping and shopping at WinCo foods in large part because they have a very successful grocerant niche fresh prepared food department.   WinCo is now taking on-line pizza orders along with customized on-line orders for home and office for Deli and Bakery items driving differentiation. 

When it comes to pricing regular WinCo shoppers know that WinCo is the low price leader.  What readers of this blog may not know is that the food quality of WinCo’s grocerant niche Ready-2-Eat and Heat-N-Eat fresh prepared food takes a back seat to no one. 

In addition offices / business can now order on-line Deli Chicken, Meat & Cheese Trays, Sub Sandwiches, and Veggie Trays  along with Bagels & Donuts, Cakes, Cheesecakes,  and of course Pizza.  Combined when you add food quality, on-line ordering with price advantage WinCo Foods is sure to garner a larger share of stomach.  

Visit:  if you are interested in learning how Foodservice Solutions® 5P’s of Food Marketing can edify your retail food brand while creating a platform for consumer convenient meal participationdifferentiation and individualization or you can learn more at Johnson, or Email: for more information

No comments:

Post a Comment