You have been asked to many times, What’s for dinner? If your cooking for an at home family meal for two, three, or four, family members, chances are very good your buying several Ready-2-Eat or Heat-N-Eat fresh prepared meal components.
Grocery stores, convenience stores and restaurants are all bundling fresh prepared meal components for the home cook. The home cook is responding buying individualized grocerant niche meal components according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.
Foodservice branded retailers and private label food manufactures are all vying for your attention. Ready-2-Eat and Heat-N-Eat foods from Swiss steak, Meatloaf, Baked Salmon, Rotisserie Chicken, Pizza and Lasagna fresh prepared, portioned and portable in portions for 1,2, or 5 are all available at most foodservice retail location.
So, lets look at some facts from recent Grocerant ScoreCards as to why consumer buy them:
1. 85.2 percent of consumers consider speed say they are time starve or press for time when it come to getting dinner ready.
2. 44% of U.S. adults report they would like to watch TV while eating dinner.
3. 78% of employed U.S. adults report they are trying to eat healthier and meal components are a platform for healthy eating.
Today the opportunity for new start-up’s and regional manufactures to produce sustainable business built on local, fresh and unique flavor profiles. Legacy national brand manufactures are experiencing an increase in repositioning, consolidation and acquisition activities. Regional start-ups are thriving supplying local restaurants, C-stores and grocery store delis.
Consumer are responding buying meal components in new food channels, experiencing new flavor profiles all the while individualizing the family meal. The foodservice industry is evolving with the consumer. Those companies looking for opportunity for growth times have never been better. The consumer is dynamic not static are you keeping pace?
Foodservice Solutions® specializes in outsourced business development. We can help you identify, quantify and qualify additional food retail segment opportunities or a brand leveraging integration strategy. Foodservice Solutions of Tacoma WA is the global leader in the Grocerant niche visit www.FoodserviceSolutions.us or Email: Steve@FoodserviceSolutions.us