Thursday, October 12, 2023

Jimmy John’s Expands Mix and Match Meal Bundling

 


Grocerant niche mix and match meal bundling have been the bedrock driving the continued growth of Grocerant niche Ready-2-Eat and Heat-N-Eat fresh prepared food since 1996 according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.

Johnson asks do your food marketing ideations look more like yesterday than tomorrow? It is time for you edify your retail food brand while creating a platform for consumer convenient meal participation, differentiation and individualization, it just might be time to consider entering the grocerant niche.

The team at Foodservice Solutions® thinks that Jimmy John’s by launching a brand-new addition to its menu – the Boy Math Catering Bundle understands the importance of mix and match bundling. The new bundle makes throwing a party so easy, that it makes absolutely no sense. The promotion is based on a viral TikTok trend with over 113 million views. Boy Math essentially gives reasons to trends and logic that actually… make no sense.


So, the Boy Math Catering Bundle was created for the guys that want to have their friends over but have only have one pot and pan. For the guys that don’t want to cook because they don’t want to do the dishes. For the guys who want to impress for less.

The Boy Math Catering Bundle will be available online and on the Jimmy John’s app; it features both a small and a large sizing option and includes sandwiches made fresh to order on fresh-baked bread with hand-sliced meats and fresh veggies, chips, premium sides, and of course, desserts! With each bundle, you can enjoy Jimmy John’s Giant Cookies or Fudge Chocolate Brownies.

And since this is such a smart deal, it’s for the girls too. Because the money you save from ordering a catering bundle means you just made money (hello GIRL MATH!).”

Don’t over reach. Are you ready for some fresh ideations? Do your food marketing ideations look more like yesterday than tomorrow? Interested in learning how Foodservice Solutions® can edify your retail food brand while creating a platform for consumer convenient meal participationdifferentiation and individualization?  Email us at: Steve@FoodserviceSolutions.us or visit us on our social media sites by clicking the following links: Facebook,  LinkedIn, or Twitter



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