Subway the largest U.S. based restaurant chain by number of units, they sell fresh bread in all stores that is proofed then baked in each store daily. Today customers around the world are demanding fresh bread, fresh meal components, and new non-traditional product from traditional retailers. Change is in the air in the retail food sector and Foodservice Solutions® is at the epicenter, focusing on ready-2-eat and heat-N-eat fresh prepared food.
We were not surprised when we read in David Marcelis article in The Wall Street Journal France’s Bread Lovers have A New Idea—and it’s Half-Baked. In the article Marcellis begins telling us “Dominique Anract, a baker in Paris's 16th arrondissement, sells about 1,500 baguettes every day, and most of them he wouldn't want to eat himself. The vast majority of his customers, he says, choose the whitest, least-baked baguette on display. So he and his team take 90% of the loaves out of the oven before they are done. “
Here at Foodservice Solutions® we understand that consumers are dynamic not static. Every business must listen to their customers. If success leaves clues the best clues come from your customers. We have documented outlets around the world evolving with the consumers and all focusing on the reasy-2-eat and heat-N-eat fresh prepared food niche.
Consumers never let food quality take a step back. Retailers must understand that products, brands, and global chains must adapt to our changing times and today the fastest growing sector of all food retail is the ready-2-eat and heat-N-eat fresh prepared food sector aka the grocerant niche. In a country like France where bread is prized change is keeping in step with the evolving consumer. Looking for success clues?