Tuesday, November 26, 2019

Get Ready for Starbucks Black Friday and Cyber Monday Deals



Timing is everything is another old adage that regular readers of this blog are familiar with.  At Starbucks driving incremental sales during the Holiday season is important and one of the things that Starbucks does best according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.
What is your food brand doing on Black Friday and Cyber Monday to drive top line sales and bottom line profits? Well, if success does leave clues lets once again look at Starbucks Let’s start with a tumbler with a month-long refill deal to Starbucks eGift card BOGOs, Starbucks has the must-have deals of the season. 
So, the Starbucks brewed refill Tumbler is the gift that keeps on giving. Available at Starbucks company-operated and licensed stores beginning today (Nov. 26).   The tumbler is available for $40. Receive a free grande brewed coffee or grande hot tea anytime you bring it back to a participating Starbucks store during the month of January. Supplies are limited.  Excludes Starbucks Reserve coffees. That’s a good deal.
Ah, but there is more, for those that love the sparkling things in life, grab one of our Gold Foil Tumblers – available at Starbucks company-operated stores in green, black or pink – on sale Nov. 26 through Dec. 25 for $9.95 each.
Want a bonus? You can choose eGift card that can be loaded $5 – $500 – and on Cyber Monday you’ll receive a FREE $5 eGift card with the purchase of a $20 or more eGift card, while supplies last.  These are consumer interactive and participatory they will drive incremental sales according to Johnson. 
Invite Foodservice Solutions® to complete a Grocerant Program Assessment, Grocerant ScoreCard, or for product positioning or placement assistance, or call our Grocerant Guru®.  Since 1991 www.FoodserviceSolutions.us  of Tacoma, WA has been the global leader in the Grocerant niche. Contact: Steve@FoodserviceSolutions.us or 253-759-7869


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