If success does and it does; the
team at Tacoma, WA based Foodservice
Solutions® has built a global client
relationship, following, and platform that encourages global best within retail
foodservice. One such company is Alsco that has 150 years of history experience
with Australian businesses. Today we
have a guest blog from Alsco titled 10 Effective Strategies for a Foodservice Business Plan in
are so many restaurants nowadays that having a unique venue, providing an
outstanding service, and preparing mouth-watering meals definitely do not mean
you are bound to succeed.
But what should you do then? You are already putting in the
hard yards, but your restaurant isn’t doing any better? You absolutely do not
have a clue what else can help you stand out in the ocean of restaurants? Is
there a magic trick?
Fortunately, there is a solution a quick and easy one,
indeed. What you need is an adequate restaurant business plan. That’s the main difference between those who succeed in business
and those who fail.
Nice, but you have NO idea how to create one? Don’t worry! Alsco has collected these inestimable guidelines for you to follow and
1. Your Location Matters
Having a house on the
corner perhaps doesn’t sound like a great idea, but placing your restaurant
there would be a perfect move. If it’s impossible, at least make sure it’s in a busy neighborhood with easy access and enough parking spaces. You don’t want these details hinder your customers
from visiting you, right?
2. Comfortable Furniture Is a Must
You wouldn’t spend your precious free time sitting in an
uncomfortable wiggly chair, would you? Then, it would not be wise to expect
that from your guests. Not only do people go to restaurants to eat, but to relax and enjoy spending their precious
moments with their dearest ones, or to close a business deal.
Either way, if your furniture isn’t comfortable enough, they’ll want to leave your place as soon as
3. Don’t Neglect the Colors
Colors are proven to have profound effects on humans. Avoid cold colors such as blue because
it’s an appetite suppressant. On the other hand, use colors like red or orange
in order to stimulate your visitors’
cravings for food.
All in all, learn how different colors can change one’s appetite and use that powerful weapon.
4. Attract More Guests with Fantastic
Never mind if your space is limited! An excellent interior
decorator can turn it into a highly functional
cozy area and maximize its use
almost overnight. What’s more, a renowned designer will wave their magic wand
to make your space visually appealing
both inside and outside.
You could also check out social media channels including
Pinterest, Instagram, and Facebook to find some fascinating restaurant
designs for inspiration. The stunning beauty of your
space will bring about your customers’ memorable experience they will
undoubtedly want to share with others.
5. Get Attractive Tableware
Interesting tableware and table linens together with the perfectly decorated magnetic space will make an enchanting effect
on your guests. They simply won’t be able to resist taking photos of them being
a part of that dazzling atmosphere.
Moreover, they’ll feel so excited and share those photos on
different social media networks and probably tag your restaurant. High
standards of hygiene go without saying.
6. Benefit from Your Online Presence
Create your restaurant profile to interact with your staff
members and customers. Keep them updated and regularly post photos of your tasty meals, special events, or
exceptional staff in action.
Encourage your customers to engage with you online by
offering them a unique experience. Make ordering their food hassle-free by
accepting online orders or bookings
because many modern restaurants do so.
The primary goal is not getting Likes on Facebook but using
social media as leading marketing tools to spread
the word about your business and show people it’s worthwhile.
7. Make Use of Upselling
People are competitive by nature so why wouldn’t you make a
proper use of it? Encourage your staff members to upsell by offering prizes and bonuses. Just make sure they’re not too pushy and
obvious. You can even have a competition and make it fun.
8. Listen to Your Employees
It’s recommendable to appreciate your customers, but make
sure you don’t forget your employees! On no account should you disregard them!
Would you put your mind to a job if your boss underestimated or neglected you?
A lack of open communication can
seriously damage your business. So, keep your staff involved in
almost every important step you take and ask for their opinion. That’s how
you’ll show respect to your loyal employees.
9. Mind To Your Employees’ Health and
Your employees’ health and safety should be your top
priority since they’re the cogs that keep the wheel of your business turning.
Provide them with a clean
and sanitized working environment from the kitchen to the washroom. Also, always keep a high-quality first-aid kit at hand just in case.
10. Choose Noticeable Workwear
Not only should your space, tableware, and furniture be
classy and noteworthy, but make sure your staff members also wear attractive and comfortable uniforms. It will make them look
trustworthy and professional for sure.
Those people present your business with their appearance.
Thus, it’s vital to keep their workwear spotless
at all times.
You’re highly dedicated to your business, so you want to
watch its day-to-day improvement. You’d also like to run it as effortlessly as
possible? Who wouldn’t? Still, you somehow feel you need more advice?
What are you waiting for? Refer to these 126 expert ideas for your restaurant
business plan and start implementing them right
away. The sooner you do it, the faster your business will grow.