Yes, they want all of that, and they want to eat in a restaurant, but know that’s not a good idea during COVID-19. So, they are opting for grocerant niche Ready-2-Eat and Heat-N-Eat fresh food in record number from every sector of food retail.
IRI finds sales of meat alternatives sales were up 100.5% for the 52 weeks ending Aug. 9, and up more than 273% for that period vs. three years ago. Without question, consumers have also turned to plant-based options with greater frequency during the pandemic. How has your menu evolved? Looking for high-level insights targeting the Ready-2-Eat and Heat-N-Eat fresh food grocerant niche?
Don’t over reach. Are you ready for some fresh ideations? Do your food marketing ideations look more like yesterday than tomorrow? Interested in learning how Foodservice Solutions® can edify your retail food brand while creating a platform for consumer convenient meal participation, differentiation and individualization? Email us at: Steve@FoodserviceSolutions.us or visit us on our social media sites by clicking the following links: Facebook, LinkedIn, or Twitter