Tuesday, December 15, 2020

Domino’s Order On-line Get Free Streaming on EPIX NOW


Every business person knows that the trend is your friend. Consumers are adding streaming this year at an unprecedented rate. In fact, Nielsen reports that 25 percent of consumers added a streaming service during the second quarter of 20201, while one-fourth of consumers' TV usage was spent streaming.

Guess who else knows that? Domino’s Pizza. So, get this any Domino's customer who orders online now through April 11, 2021, will receive 30 days of free access to EPIX NOW.  In case you did not know EPIX NOW is a premium streaming service with more than 2,000 movies and 300 hours of original series and specials. This partnership will drive new electricity into Domino’s brand according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.

Art D'Elia, Domino's executive vice president—chief marketing officer stated, "Pizza and movies go hand-in-hand," … "Whether you're looking for a fun way to entertain your family at home or you want a date night in, Domino's has you covered. The best part is, no credit card is needed and you won't be charged after the month is up. All you need to provide is an email address and you're good to go."

So, here is how it works: customers who place an online order can claim their free 30-day access of EPIX NOW by clicking through the link on their order confirmation page, Domino's Tracker page or order confirmation email. After the 30 days of free access is up, customers must subscribe to EPIX NOW in order to continue streaming.

Michael Wright, president of EPIX stated, "We're thrilled to pair up with Domino's and offer customers a month of EPIX NOW," says. "For 30 days, customers will have unlimited access to movies such as 'Creed II' or 'Sonic the Hedgehog,' as well as our growing slate of acclaimed original series. Plus, our service is commercial-free, so your movie night won't be interrupted with ads."

Johnson stated “that in my minds-eye the new electricity must be very efficient for the supply chain and includes such things as; corporate partnerships, fresh foods, online ordering, delivery, self-driving cars, plant-based foods, streaming, food sampling, toy’s, podcast, movies, cereal, developing brands, grocerant positioning, fresh food messaging, autonomous delivery, cashier-less retail, plates, glasses, cash-less payments, digital hand-held marketing.

All food and beverage retailers to survive the next generation of retail must embrace the artificial intelligence revolution while simultaneously embracing fresh food and beverages that are portable, fresh, with differentiation that is familiar not different.  Does your retail path forward look more like yesterday than tomorrow? Why? What trend is your friend?

Looking for success clues of your own? Foodservice Solutions® specializes in outsourced food marketing and business development ideations. We can help you identify, quantify and qualify additional food retail segment opportunities, technology, or a new menu product segment.  Foodservice Solutions® of Tacoma WA is the global leader in the Grocerant niche visit us on our social media sites by clicking one of the following links: Facebook,  LinkedIn, or Twitter

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