Many restaurants are wondering where
customers are migrating and Schlotzky’s looking at the research understands
where they are going and took steps to get them back. Today Schlotzky’s is finding success selling
fresh food fast in a new channel. When customers move companies must change or
move as well.
In our Omni-channel retail world David
Wheeler, vice president of franchise development for Schlotzsky’s when speaking
about entering the convenience store space said “"When we tested it, it
actually ended up very successful, much as a freestanding location would."
Like many other restaurant chains the
convenience store sector was not on the radar for Schlotzsky's however after
testing a co-branded partnership with Sac N Pac stores and seeing
positive customer response Schlotzky’s wants more.
C-stores have evolved specifically with
food and in foodservice. Schlotzsky's wants
partnerships with retailers who are looking for something a little more
elevated than a Quick Service Restaurant
and Schlotzsky’s fits that bill. Regular
readers of this blog know that Wawa bills itself as “fast casual to-go”. Schlotzsky’s expects to open 15 to 25 units a
year within the C-store space. When your
customers move you must move as well.
www.FoodserviceSolutions.us
Outside Eyes for Inside Results Foodservice Solutions® specializes in
outsourced business development. We can help you identify, quantify and qualify
additional food retail segment opportunities or a brand leveraging integration
strategy. Visit: www.FoodserviceSolutions.us Facebook.com/Steven Johnson,
Linkedin.com/in/grocerant or twitter.com/grocerant
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