Consumers are dynamic not static, when the customer moves, retailers must move as well according to Foodservice Solutions® Grocerant Guru®. How consumers eat has evolved dramatically during the past decade. Today consumer migration has elevated Hand Held, Ready-2-Eat and Heat-N-Eat fresh prepared Grocerant niche food with portability and it is projected to continue growing at 6.5% a year until 2026.
Food that is hand-held with portability is a key driver in the undercurrent of change evolving within the retail foodservice sector today and a key sales driver at grocery store delis,’ convenience stores, restaurants, and new non-traditional fresh food outlets according to Johnson.
Foodservice Solutions® Grocerant Guru® Steven Johnson back in the day, identified, quantified and qualified one of key drivers of change. What he called ‘The 65 Inch HDTV Syndrome’ simply put consumers like the new big flat screen TV’s and want to eat in front of and watch Esports, Sports, Movies at home on their big screen TV’s. That trend by the way has not ebbed.
Foodservice Solutions® proprietary foodservice innovation template consisting of Build, Measure, Learn and Repeat to validate the results has helped companies expand legacy brands beyond previous boundaries with new relevance for consumers.
Foodservice Solutions® excels at vertical brand product positioning, marketing strategy, and business development specifically identifying, quantifying and qualifying niche opportunity for global foodservice related activity specifically within the Ready-2-Eat and Heat-N-Eat fresh prepared food space.
Success does leave clues and Foodservice Solutions® Five Pillars of Food Marketing when properly vertically integrated into your brand promise can drive top line growth and bottom-line profits. Call: 1-253-759-7869 today learn how Foodservice Solutions® Five P’s can Drive Sales at your Full-Service Restaurant.
Visit: www.FoodserviceSolutions.us if you are interested in learning how Foodservice Solutions® Five P’s of Food Marketing can edify your retail food brand while creating a platform for consumer convenient meal participation, differentiation and individualization or you can learn more at: Linkedin.com/in/grocerant/