The grocerant niche
comprised of fresh prepared ready-2-eat and heat-N-eat food, is building top
line growth and bottom line profits in all sectors of the foodservice
industry. The ability to mix and match
meal components or ingredients for a particular meal or specific sandwich is
empowering to the consumer. This niche is thriving in Convenience Stores,
Restaurants, Drug Stores, and Grocery Stores.
Food Manufactures
are focusing on each sector including restaurants and prepared food for the
grocery sector. It is important to understand the differences between cooking a
food product for immediate consumption and manufacturing a product with
adequate shelf life and safety profile to be on the shelf. There are systematic differences between
cooking ready-2-eat and heat-N-eat food.
Maintaining food safety and quality will allow products served at
restaurants to also be available in the grocery store with brand integrity.
New non-traditional points of food distribution are cropping up
monthly. Retail food brands must
continue to find ways to place products in new avenues of distribution where
current customers are going and future customers of the brand will come from.
Many Co-packers of refrigerated entrees and side dishes are preparing
products for quick casual restaurants and even fine dining chains. Then they manufacture the similar products
under for a different avenue of distribution i.e. grocery or convenience stores
under the restaurants chain label.
Grocery store deli operators are now seeking private label fresh prepared
proprietary menu items with identity for their national grocery/ supermarket
distribution. With sales picking up month after month in this category this
will become a very successful business proposition for many a manufacture and
or co-packer.
Join me on my blog for insights, information
and inspiration at www.grocerants.blogspot.com Since 1991 Foodservice Solutions of Tacoma, WA
has been the global leader in the Grocerant niche for more on Steven Johnson
and Foodservice Solutions visit http://www.linkedin.com/in/grocerant.
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