Church’s
Chicken, Popeyees, KFC all are operating under the umbrella of a 1955 style
franchise operating agreement. The
evolving retail food space has yet another new franchise model that threatens
legacy restaurant operators. Struggling
KFC may have more to worry about than just Popeyees.
When
Shawn Burchman CEO of Champs Chicken and his team identified and qualified a
plethora of commonalities of its most successful and fastest-growing partners
they may have in the process developed as a by-product a new franchise model
that will become the most disruptive franchise model developed in the past 50
years. Think fresh fast food Chicken in
Dollar General Stores, Dollar Tree, Rite Aid or Arby’s.
Champs Chicken franchise model is a business-within-a-business operation
that requires no upfront fees or ongoing
royalties, according to a champs news release. Champs Chicken will offer
marketing development funds to franchisees in order to boost advertising and
promotional efforts, including take-out menus, coupons and billboards.
Burcham stated “We’ve
been able to develop these corporate-funded programs due to our continued
growth and the efficiency created from our new national distribution center…
“Further, we’re accomplishing this while staying true to our approach of not
charging our operators royalty fees.”
The Champ
Chicken franchise program includes dual
digital menu boards with remote cloud-based technology and a touchscreen point-of-sale (POS)
ordering system, which enables retailers to completely monitor inventory and
sales.
“The biggest step up
is the new POS system,” Burcham said. “With this, retailers will receive
real-time data and know exactly what’s selling, which price promotions are
working, and be better able to manage labor and waste. This system, coupled with
the significant marketing development funds, will prove to make our
independently owned locations more profitable.”
Do you
want to add Chicken to your menu? Learn more about Champs Chicken by visiting
its website, www.champschicken.com, or calling toll-free (888) 581-9188
Pro Food Systems Inc., parent company of Champs Chicken, specializes in hot food
products, foodservice equipment and complete deli operations. The company
operates 520 locations in 29 states.
Outside eyes can deliver inside sales. What are you bundling
with you core products? Who are your customers and where and how can you sell
them more? For more Visit www.FoodserviceSolutions.us or http://www.linkedin.com/in/grocerant or twitter.com/grocerant
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