Success does leave clues and Aldi’s growth at nearly 1,928 stores with 600 more to open over the next four years is one clue that they are on the right track. Consumer driven Aldi is giving consumer what they want from a grocery store according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.
Aldi has garnered another Good Housekeeping Seal of Approval for its private label products, this time for its Never Any brand of free-from meats.
Launched in 2016, Never Any includes more than 20 meats – including chicken breasts, hickory bacon and chicken sausage – all of which are certified by the USDA as raised antibiotic-free, with no added hormones or steroids, and no animal byproducts. The seal offers shoppers assurance that the product line was evaluated and quality tested by food and nutrition experts at the Good Housekeeping Institute.
Scott Patton, Aldi VP of corporate buying stated "We know our customers are looking for natural foods free from added ingredients, and that's what our Never Any brand offers," "We're proud to have the backing of the Good Housekeeping Seal for Never Any! It's one more way we show people the care we put into bringing them great food at great prices."
Aldi has received more than 300 recent product recognitions and awards. These include the Good Housekeeping Seal, which it earned earlier this year for more than 50 products in its liveGfree line of gluten-free foods.
Are you looking for a new partnership to drive sales? Are you ready for some fresh ideations? Do your food marketing ideations look more like yesterday than tomorrow? Interested in learning how www.FoodserviceSolutions.us can edify your retail food brand while creating a platform for consumer convenient meal participation, differentiation and individualization? Email us at: Steve@FoodserviceSolutions.us or visit: www.FoodserviceSolutions.us for more information.
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