Year after year
we read about traditional grocery stores closing stores, all closing a spun
with justifications that seem endlessly the same according to Steven Johnson,
Grocerant Guru® at Tacoma,
WA based Foodservice Solutions®.
While our Grocerant Guru’s personal
favorite Dallas based Eatzis Market & Bakery
announced plans to continue to open new units in 2020, it is Eataly, that
most grocery retailers need to worry about according to Johnson. There is a
battle for share of stomach and the undercurrents of consumer discontent with
legacy grocery stores is driving dramatic customer migration to new
non-traditional channels of fresh food retail.
Eataly is the Italian grocery chain that
offers groceries, restaurants, cafés, bars and a variety of educational food
experiences all under one roof, creating a platform for consumer
interaction and personalization according to Johnson elevating meal choice or
meal component mix and match bunding too new heights.
Eataly’s second California location will
be in San José, CA and will mark the ninth North American location of the
Italian company, which has 40 stores worldwide. The new Silicon Valley location
is part of Eataly’s aggressive growth strategy of two openings per year with a
focus on North America and Europe.
Since 2007, the company has gone from one
location in Italy to 40 locations across 11 countries in 2019, and has
plans to go public in the future. 2020 will mark 10 years since its U.S. entry,
in New York City.
Companies the ilk of Ikea, Eatzis, and
Eataly all elevate the fresh food meal options for consumers and shoppers
today. The interactive participatory
aspects of each concept empower consumers choice. While legacy grocery stores
continue to accept slotting fees, equating change with pain, other are moving forward
with new non-traditional formats with increasing relevance for today's
consumers. In the battle for Share of Stomach is your brand looking a customer
ahead?
Foodservice
Solutions® team is here to help you drive top line sales and bottom-line
profits. Are you looking a customer ahead?
Visit www.FoodserviceSolutions.us for more information
or contact: Steve@FoodserviceSolutions.us Remember success
does leave clues and we just may the clue you need to propel your continued
success.
Battle for Share of Stomach
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