Grocerant food refers to any retail food item that is ready-2-eat or heat-N-eat sold in a Grocery store, Convenience Store, Chain Drug Store or Restaurant for To-go or Take Away format. Most retail companies goal is to create a collection of branded private label entrée and side dishes that have niche leading identity.
Traditionally these items can be found in grocery stores in the deli / lifestyle section, C-stores in the prepared food area and prepackaged, ready to eat items and in restaurants under the To-go, takeout or take away or delivery section. If success leaves clues most retailers having success have developed a reputation for their unique flavor profiles, right sizing packaging and creating a halo of better for you around their offerings.
Around the world we are now seeing Grocerant sections in
department’s stores and kiosk in malls in Europe / Asia and airports around the
world. The items can range from entrees
to side items and deserts. Some examples
of items range from crab puff pastries fried chicken, mash potatoes, cream
spinach, to liver and onions, pizza, hot dogs, steak, prime rib, various
casseroles (hot-dish) to salads, side salads pie, cake and any single
proportioned deserts. Grocerant prepared
ready-to-eat and ready-to-heat foods contributes to making life just a little
easier. For a Grocerant program
assessment contact Steve Johnson at Tacoma, WA based Foodservice Solutions.
Foodservice Solutions®
specializes in outsourced business development. We can help you identify,
quantify and qualify additional food retail segment opportunities or a brand
leveraging integration strategy. Foodservice Solutions of Tacoma WA is the global leader in the Grocerant niche visit
Facebook.com/Steven Johnson, Linkedin.com/in/grocerant or
twitter.com/grocerant.
No comments:
Post a Comment