At the intersection of local consumers,
international travelers and fresh food is Detroit’s Wayne County Airport. Greg Hatcher, Wayne County Airport
Authority’s director of concessions confirmed that the Detroit Airport
concession program when remodeled will include 25 new food and beverage outlets.
Foodservice Solutions® Grocerant Guru™ Steven
Johnson was excited that Hatcher and the Wayne County Airport Authority
approved Plum Market (A Grocer) with
Zingermant’s Deli. Johnson stated “this reinforces the success of and extends
the reach of the Grocerant Niche once
again”.
Traditionally grocery
shopping and airports aren’t synonymous, and most travelers don't think
groceries and airports. Worry not, we are talking Ready-2-Eat and
Heat-N-Eat prepared foods and snacks,
and not so much entire box of cereal, bag of coffee, or can of soup.
Mingled in with traditional legacy restaurant brand
food concepts PF Chang’s China Longhorn Steakhouse Potbelly Sandwich Shop,
McDonald’s, Bruegger’s Bagels, will be Plum Market and Zingerman’s Deli which
are “beloved Michigan/Ann Arbor area
favorites, well known for locally-sourced natural, organic, and specialty items
found in a high-end gourmet market. Famous Zingerman’s made-to-order sandwiches
and bakehouse favorites, along with Michigan wines and craft beers”
Foodservice Solutions® Grocerant Guru™ believes
Detroit is “simply following consumer momentum, meeting the needs and
expectations of consumers today, demanding Ready-2-Eat and Heat-N-Eat fresh
prepared food”
Hatcher’s goal is clear he is striving for customer
relevance. He stated “Branded concepts
are important so travelers that may not be as familiar with (a certain
operation) can gravitate to the brands they know. But, there’s a balance
between strong brands and local presence, (and) making sure that people
understand what Detroit is all about.”
Success does leave clues one clue is Convenience
Stores, Grocery Stores, and Drug Stores fresh Ready-2-Eat and Heat-N-Eat food
that is branded is welcome everywhere.
Where are you selling fresh food?
www.FoodserviceSolutions.us
specializes in outsourced business development. We can help you
identify, quantify and qualify additional food retail segment opportunities or
a brand leveraging integration strategy. Foodservice Solutions of Tacoma WA is the global leader in the Grocerant niche since
1991
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