Tuesday, May 2, 2017

Jimmy John’s Pricing in Thank You

Regular readers of this blog know Foodservice Solutions® FIVE P’s of Food Marketing continue to garner retail acceptance when integrated into your brand strategy and yearly marketing tool kit set of tactics. Our own Grocerant Guru® identified, quantified, and qualified the Five P’s of food marketing.
Today Jimmy John’s Gourmet Sandwiches is leveraging one of the FIVE P’s from their marketing tool kit price.  Jimmy’s John’s wants to thank its loyal customers by offering $1 Subs on their nationwide Customer Appreciation Day, Today, from 4—8 p.m. at a store near you.
John Liautaud founder of Jimmy’s John’s stated “$1 Sub Day is a fun event for Jimmy John’s owners across the country to say thanks to our loyal customers and fans! If you haven’t tried JJ’s yet, come in and check out what Jimmy Fresh™ is all about,”
Here is how it works: “Jimmy John’s will be offering their #1 to #6 Subs plus the JJBLT for $1 plus applicable sales tax. Limit one $1 Sub per person. Good for in-store purchases only, offer not valid for online ordering. Sorry, no delivery for $1 Subs.”
Interested in learning how Foodservice Solutions 5P’s of Food Marketing can edify your retail food brand while creating a platform for consumer convenient meal participationdifferentiation and individualization? Email us at: Steve@FoodserviceSolutions.us or visit:  www.FoodserviceSolutions.us for more information.

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