Sunday, March 7, 2010

In Fresh Prepared Food, Mix and Match components and portability are required options

As long as multi- generational family’s gather for meals together, the demand for more divergent flavors will continue to permeate. Grocerant style food offerings allow for increased family integration, understanding and acceptance.

Understanding the unique balance between palate, price, pleasure and the consumer’s drive for qualitative distinctive differentiated new food consumables places me in a select industry grouping. The food value proposition equilibrium for the consumer today balances; better for you, flavor, and traditional products all blended into something with a twist.

In industry speak, differentiated does not mean different to the consumer it means familiar. That is where the Grocerant niche falls, it is consumer inspired, component driven and flavor familiar.

Understanding, creating or identifying distinctive differentiated food consumable’s as an entity with identity by day part in an area I excel. Outside eyes can bring new light and assist in your pace of concept growth, redevelopment and deployment of new products. Grocerant specialist can work with you to identify distinctive differentiated food consumables.

Since 1991 Foodservice Solutions has excelled in Marketing all things foodservice related, Culinary menu development & concept development, Training programs and progressive strategic alliances. From sous vide & cook chill to fresh ready-to-eat and ready-to-heat prepared food is building momentum including fresh frozen. Assisting companies and people reach their goals is what we do best. Understanding the role food strategy positioning, and tactics play with outside eyes can provide a platform for success.

Success leaves clues; transformational times require focus and experience with a qualitative edge. Grocerants ready-to-eat and ready-to-heat food, should be the next step in your organizations success.

Join me here on my blog for insights, information and inspiration. Since 1991 Foodservice Solutions of Tacoma, WA has been the global leader in the Grocerant niche for more on Steven A. Johnson and Foodservice Solutions visit

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