Thursday, January 12, 2012

Burger King DELIVERS food from 11AM to 10PM in regional test.

Burger King expanding points of distribution is now offering food delivery at just a few test stores.  This is a big event for mobile ordering services around the world.  It is even bigger for office catering, family meals and college students. Ready-2-eat Burger King is ready for you.  who will be next?
Burger King  which operators 7,500 fast-food restaurants in the U.S. and Canada, is testing out delivery service at some stores in Virginia and Maryland as a possible way to boost sales.
“We are currently testing the service to bring this convenience to the U.S.,” Kristen Hauser, a spokeswoman for Burger King, said in an e-mail. The Miami-based chain will expand its test to 16 locations from four by Jan. 23, she said, declining to say whether the service will be offered nationwide.
During the test food will be available from 11 a.m. to 10 p.m., deliveries cost $2 and there is a minimum order of $8 to $10, depending on the market aka franchisee, according to Burger King’s website. The restaurant, whose rivals include Arby’s, McDonald’s Corp. and Wendy’s Co., is delivering meals such as 40-piece chicken tenders and two bottled drinks for $10.99 and four large sandwich combos for $23.99.

Currently customers can order online or via phone. Burger King doesn’t deliver fountain drinks, milkshakes, coffee and breakfast foods, Hauser said.  The grocerant niche continues to expand it’s reach.
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