Everyone is going to be singing with Mariah Carey the closer we get to Christmas with the help of McDonald’s new “The Mariah Menu” according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.
Mariah Carey takes the holidays up an octave with her now famous Christmas song ‘All I want for Christmas’ add that with 12 days of McDonald’s deals and everyone will be singing along. So, each day from Dec.13 through Dec.24, U.S. customers can get a different menu item for free from the Mariah Menu on the McDonald’s app with a $1 minimum purchase.
You heard that right, all McDonald's wants this holiday season is for you... to join Mariah Carey for 12 days of deals. Because when an iconic holiday superstar is a fan of the Golden Arches, it’s only right to begin the season by gifting customers an entire menu full of free* goodies. From Mariah’s own favorite, a classic Cheeseburger, to soft-baked Chocolate Chip Cookies, we made a list of some of our fans’ favorite menu items and checked it twice. The Mariah Menu will make its debut in the U.S. on Dec.13, featuring a different free item**each day with a $1 minimum purchase on the McDonald’s app.
Yes, the Mariah Menu takes our celebrity signature orders to the next level with daily deals that are exclusively available through the McDonald’s app and specially curated to kick-start the holiday season. More than just a meal, it’s a whole menu, fit for one of the best-selling female artists of all time.
Jennifer Healan, Vice President, U.S. Marketing, Brand Content and Engagement of McDonald’s USA, stated, “Mariah goes with the holidays like ketchup and fries, so we couldn’t think of a better partner to help us celebrate the upcoming season,” … “Just like McDonald’s brings people around the table with their favorite orders, Mariah’s music connects us all during this time of the year. We’re so excited to team up to bring even more holiday cheer to our fans.”
Download the McDonald’s app then stay tuned on the McDonald’s app for more surprises from McDonald’s and Mariah Carey! To access the daily deals, simply download the McDonald’s app and visit the deals section to add to your order.
Don’t over reach. Are you ready for some fresh ideations? Do your food marketing ideations look more like yesterday than tomorrow? Interested in learning how Foodservice Solutions® can edify your retail food brand while creating a platform for consumer convenient meal participation, differentiation and individualization? Email us at: Steve@FoodserviceSolutions.us or visit us on our social media sites by clicking the following links: Facebook, LinkedIn, or Twitter