Do you Work at a School? McDonald’s is Giving You Free Breakfast

 

Success does leave clues and McDonald’s understands that education and good schools are the undercurrent for future success for all of us and for McDonald’s.  So, if you work either inside and outside the classroom at a school. This week, McDonald’s is making school day mornings a little brighter for educators and staff’s by and showing their appreciation with a free breakfast for all employees at schools with a Thank You Meal.

Joe Erlinger, President, McDonald’s USA, stated, “Together with our Owner/Operators, we're proud to serve the people who make our communities a better place, and this is an important time to say thank you to some of our everyday heroes,” … “We were honored to give away 12 million free Thank You Meals to first responders and healthcare workers last year and now, with educators going above and beyond, we're excited to recognize them in a way only McDonald's can.”

Yes, all educators—including teachers, administrators and school staff—can simply head to their local participating McDonald’s during breakfast hours from October 11-15 and show a valid work ID for a free breakfast. It’s just that simple.  Steven Johnson, Grocerant Guru®  at Tacoma, WA based Foodservice Solutions® wants to congratulate McDonald’s on a great interactive and participatory promotion.

Get this for fun, the Thank You Meals will be served in a classic Happy Meal box filled with an entrée breakfast sandwich, Hash Browns and a beverage. Sandwich choices include an Egg McMuffin, a Bacon, Egg and Cheese Biscuit or a Sausage Biscuit. Beverage options include a medium McCafé hot or iced coffee or a medium soft drink.

Did you know that, McDonald’s franchisees have supported educators in the local neighborhoods they own and operate their restaurants for decades, including initiatives like McTeachers’ Night, coordinating food drops at educators’ homes after school, and free meals during the pandemic. Taking our support of educators national through our Thank You Meal program will allow even more educators to be recognized, and is just a small token of our appreciation.

Stefanie Cabrera Bentancourt, McDonald’s Owner/Operator based in Miami, stated, “As a former teacher, this Thank You Meal means the world to me, and I know it will touch my customers and my employees,” says, Florida. “Educators are the backbone of our communities. They’ve done so much for us, and it’s an honor to join my fellow Owner/Operators across the country to celebrate them.”

You can help, to make sure educators feel recognized and appreciated, McDonald’s is inviting everyone to honor a special educator in their life. Whether it’s your kid's favorite teacher, or an educator making a difference in your community or who has impacted your life, share how they inspire you by using #ThankYouMeal on Twitter, TikTok or Instagram, now through October 15. If personal messages are more your style, you can also download a free Thank You e-card here and send it directly to a special educator in your life.

Looking for success clues of your own? Foodservice Solutions® specializes in outsourced food marketing and business development ideations. We can help you identify, quantify and qualify additional food retail segment opportunities, technology, or a new menu product segment.  Foodservice Solutions® of Tacoma WA is the global leader in the Grocerant niche visit us on our social media sites by clicking one of the following links: Facebook,  LinkedIn, or Twitter

Is McDonald's Free Egg McMuffin Day a Swipe at Wendy’s Breakfast

Egg McMuffin is the “handheld breakfast” of record according to Steven Johnson, Grocerant Guru® at Tacoma, WA base Foodservice Solutions®. Johnson stated “Cooked from scratch, the Egg McMuffin is handheld food industry standard for fresh food that continues to drive customer adoption, driving change in how, where, and when Americans eat breakfast.”  

The Egg McMuffin has been around for 49 years it is cooked fresh daily and bundled with coffee and a handheld hash brown that change consumers perception of what a good breakfast was or is. Now McDonald's declared Monday, March 2, as National Egg McMuffin Day as a clear swipe at Wendy’s launch of a nationwide breakfast rollout for the third time. 

To celebrate McDonalds is giving out free, freshly prepared Egg McMuffin at participating McDonald’s nationwide. Customers need only download our Mobile App to redeem this offer between 6-10:30 a.m. local time on Monday, March 2.  So, take that Wendy’s.

McDonald’s is edifying its relationship with consumers, rewarding them for using its digital app, and reminding them that quality and consistency equal value when it’s time for breakfast food.  

McDonald’s doesn’t plan to roll over and capitulate its success within the AM daypart.  While the AM daypart, has become increasingly competitive. It’s clear that any newcomer will have to battle and battle hard to beat McDonald’s. 

Wendy’s franchise base will not tolerate losing profits, or excessive advertising spends on a daypart that has proven elusive twice before.  All that said, get your FREE EGG McMUFFIN Monday, March 2, 2020.

Foodservice Solutions® specializes in outsourced business development. We can help you identify, quantify and qualify additional food retail segment opportunities or a new menu product segment and brand and menu integration strategy.  Foodservice Solutions® of Tacoma WA is the global leader in the Grocerant niche visit Facebook.com/Steven Johnson, Linkedin.com/in/grocerant/ or twitter.com/grocerant

Battle for Share of Stomach

Win Free Breakfast for a Year Just Listen to McDonald’s New Jingle

There is no food retailer today better than McDonald’s at consumer focused interactive and participatory brand marketing according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®

McDonald’s is celebrating the iconic Egg McMuffin on the menu for 45 years with a breakfast jingle and giving one lucky fan free breakfast for a year. The new breakfast jingle, created in partnership with Roger Greenaway, the Songwriters Hall of Fame member behind the “Buy the World a Coke” jingle and highlights how the company is building a better McDonald’s by giving our customers freshly prepared breakfast sandwiches, like the Egg McMuffin.

This is a fun way to kick start the day, pulled inspiration from the mouthwatering sounds of McDonald’s breakfast, such as:

·         Grade A, freshly cracked eggs

·         Extra-lean Canadian bacon, sizzling on the grill

·         McCafé premium drip coffee, made from 100 percent Arabica beans

·         The soft scrape of real butter spread on toasted English muffins, biscuits and bagels

Breakfast enthusiasts everywhere can sing along to the new jingle on McDonald’s social channels, including Facebook, Twitter and Instagram. Customers also have the chance to win free breakfast for a year and a limited-edition vinyl by commenting their favorite menu item and @-tagging a friend on the video.

Interested in learning how Foodservice Solutions 5P’s of Food Marketing can edify your retail food brand while creating a platform for consumer convenient meal participation, differentiation and individualization? Email us at: Steve@FoodserviceSolutions.us or visit:  www.FoodserviceSolutions.us for more information.