he margin on non-foodservice items in c-stores is 27% while foodservice generates a 57% margin. Clearly the reason the undercurrent of grocerant growth in all retail sectors is that offering Ready-2-Eat and Heat-N-Eat fresh prepared food is profitable. When you combine the rapid adoption from consumers it seems unstoppable.
1. Starter Program: Coffee and Soda Service, manufactured fresh Grab-N-Go sandwiches and microwaveable mini meals (hamburgers).
2. Step-Up Program: Contracted Branded Coffee Program with integrated manufactured breakfast Grab-N-Go roller grill food, contracted fresh Donuts to drive AM daypart
3. Standing Program: Contracted Branded Coffee program, Full Soda Fountain, Contracted fresh Ready-2-Eat and Heat-N-Eat food including pizza, salads, fresh cut fruit, sandwiches.
When it comes to buying grocerant niche Ready-2-Eat and Heat-N-Eat fresh prepared food Foodservice Solutions® Grocerant Guru® Steven Johnson found that 62.5% of consumers believe that grocery stores, C-store, Liquor store, and drug stores fresh prepared food is ‘restaurant quality’.
Success does leave clues and customer adoption of new avenues of fresh food distribution is evolving the retail food landscape. Is your brand evolving with the consumer? Are you customer counts up?
Foodservice Solutions® specializes in outsourced business development. We can help you identify, quantify and qualify additional food retail segment opportunities or a new menu product segment and brand and menu integration strategy. Foodservice Solutions® of Tacoma WA is the global leader in the Grocerant niche visit Facebook.com/Steven Johnson, Linkedin.com/in/grocerant or twitter.com/grocerant