Grocery stores, Convenience stores and Supermarkets are focusing on the higher margin grocerant prepared meals because that’s what the consumer wants and it’s profitable! They have a short term reprieve from many of these “QSR” labeling laws. However they would be wise to begin the transition. It is with certainty that I predict that companies like Whole Foods, Wegmans, Central Market, Sheetz and Wawa will show considerable leadership. If restaurateurs want to maintain marketshare they will step up on this issue as well.
Contact me for more at: http://www.linkedin.com/in/grocerant or leave a comment below. For more read this article: http://www.anything4restaurants.com/blog/index.php/2009/07/restaurant-consumer-discontinuity-the-consumer-moved-first/