Sunday, October 11, 2009

Produce is the key link to consumers understanding of sustainability.

Restaurant operators over whelming believe that utilizing fresh produce in there units provides a competitive advantage in the race for consumers. With sales flat or falling in many sectors a major shift in how companies position there menu and pricing product is underway. What is new is not French Comfort food! It’s fresh produce and the number of addition of fresh seasonal side dishes being offered in restaurants and grocery stores Lifestyle ready-to-eat and ready-to-heat prepared food sections. These options focused on produce also include expanded salad and deserts which include local fruit.

Health, health care, sustainability and better for you foods are TOP OF MIND for consumers today! Companies like Wal-Mart and Safeway have embraced these issues are gaining customers, particularly in the ready-to-eat and ready-to-heat prepared food grocerant niche. What are you doing with your menu positioning? Restaurateurs the ability to move quickly has been your strength. This is an area of opportunity; Foodservice Solutions understands the niche, the opportunity and benefits. Foodservice Solutions is Based in Tacoma, WA contact: Steve Johnson for more .

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