Mix and Match meal component bundling is one of
the success clues found in the Grocerant niche.
Kimberly Reynolds, Publix spokeswoman state that in South Florida all
Publix deli sections get an upgrade.
Each store will be expanding specialty cheese sections and helpful
information to pair wine and cheese.
“The changes are designed to enhance our deli
customers' shopping experiences through new products and an improved shopping
environment,” Reynolds said. “Customers will appreciate the look, simple navigation
and amount of product we will be able to provide.”
“Each store is getting a makeover to some
extent,” Reynolds said. “Several stores each week are starting to make the
changes.”
Feeling the pressure from 7,500+ unit Walgreens
entrance into ready-2-eat fresh prepared food we not not surprised. Following the lead of other grocery stores
like Safeway’s success with their “lifestyle” stores, Whole Foods, Winn-Dixie
and The Fresh Market. Publix will reap
the benefit from Mix and Match meal component bundling.
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