Success does leave clues and from coast to coast two of the very best grocerant niche fresh food retailers seem to be charting the same course garnering the hearts and minds of Millennials on college campuses. Each are opening retail outlets on or near colleges and Universities according to Foodservice Solutions® Grocerant Guru® Steven Johnson.
Sheetz was first and after identifying and moving into new geographical targets over the past few years a new demographic, college students were targeted. Sheetz opened its first college-campus location at West Virginia University in Morgantown, W.Va. Featured in the non-gas store at University Place is Sheetz Café.
Morgantown was the first but far from the last since then, Sheetz opened or signed to open Penn State University, a third location opened here near Indiana University of Pennsylvania (IUP), and there are area plans to open one in Oakland near Carnegie Mellon University and the University of Pittsburgh according to news reports.
All the while Green Zebra Grocery has found success with a grocerant niche platform perfect for any urban, college, or suburban location in the minds-eye of our won Grocerant Guru®. Green Zebra Grocery was founded by Lisa Sedlar, former head of New Seasons Markets, Green Zebra announced that its third location will be right in the middle of the Portland State University (PSU) campus at Southwest Broadway and Mill Street will be open this fall.
Joe Sheetz and his team are not thinking small when it comes to growing the Sheetz brand "The cafe concept is really influenced by a fairly large college or university. We are really counting on a high amount of foot traffic," … "Think of Times Square in New York City. That's the ultimate goal a smaller scale." According to multiple news reports.
Foodservice Solutions® team believes that both Green Zebra Grocery and Sheetz on doing all of the right things. In fact Foodservice Solutions® team believes that both will find a path for growth with this new platform as they garner Millennials seeking a quality food that taste good and take saves .
Invite Foodservice Solutions® to complete a grocerant program assessment, grocerant scorecard, brand, or product placement assistance. Since 1991 www.FoodserviceSolutions.us of Tacoma, WA has been the global leader in the Grocerant niche. Contact: Steve@FoodserviceSolutions.us or 253-759-7869