Monday, October 12, 2009

Au Bon Pain is prepared to succeed in the Grocerant niche!

Building on a legacy of success in selling high quality fresh food, viscerally attractive, with a seasonal focus as a repeated tradition positions them for on going profit in difficult times for the industry. Au Bon Pain understands sustainability they live it. With items like Pumpkin Harvest Soup, Butternut Squash and Apple Soup they show they understand the balance between seasonality and seasonal relevance from the consumer perspective.

Most important Au Bo Pain has for a considerable time understood that not all customers can come to them every day and was one of the first restaurant companies to sell food on-line focusing on catering to business for breakfast and lunch. Selling ready-to-eat and ready-to-heat prepared food can be quite profitable following the Au Bon Pain model. Grocerants bridge the gap for the consumer. Grocery stores and Convenience stores are picking up on this trend and getting into the business as well. Success leaves us clues and Au Bon Pain’s success is just one of them from the Grocerant niche. I wish them continued success and am convinced they are going to pick up continued marketshare while other flounder. Foodservice Solutions is Based in Tacoma, WA contact: Steve Johnson for more

No comments:

Post a Comment