Monday, September 7, 2015

Is Duane Reade / Walgreens What’s for Lunch or Dinner ?

Walgreens continues to expand the depth and direction of the Grocerant niche.  The grocerant niche is a result of the blurring of the line between restaurants, grocery stores, convenience stores, and drug stores all selling fresh prepared, portable convenient meal solutions targeted at the time-starved consumer with Ready-2-Eat or Heat-N-Eat fresh prepared food components that are “better for you”, portable and portioned for one or two. 

Walgreens gets it and is positioning for a much larger share of the food retailing dollar.  At 4PM you may soon be picking up dinner on your way home from work at Walgreens. 

From coast to coast you can now find fresh fruits and vegetables, salads, sushi , sandwiches and Heat-N-Eat meat loaf. In addition Walgreens spokesman Robert Elifinger stated “ Our San Francisco area customers are already buying a lot of food in our stores, and there are requests for more product offerings," fresh does sell best!

Walgreens' Ready-2-Eat and Heat-N-Eat fresh prepared food offering range from meats, wraps, soups, and sandwiches.  Along with other on-the-go meal options, as well as convenient alternatives for tonight's meal according to Elifinger.
Today there are more and more of new points of fresh food distribution, that may well challenge many a legacy fresh food retailer including chain restaurants, grocery stores and convenience stores for market share.
Since 1991 retail food consultancy Foodservice Solutions® of Tacoma, WA has been the global leader in the Grocerant niche for more on Steven Johnson and  Bing or Google Grocerants or visit, Contact:  

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