Monday, March 7, 2016

Generational Commonalities Drive Take-Away Grab-N-Go Food

Increasing adoption of grocerant niche Ready-2-Eat and Heat-N-Eat fresh food is extending and expanding discontinuity in the restaurant space.  Legacy Chain restaurants and many restaurateurs just want to be restaurants, however the consumer wants more.  They want fresh food fast according to Foodservice Solutions® Grocerant Guru®.

Today one group is clearly feeling the pain more than any other group.  That group according to the NPD Group is the Independent restaurant operator.  NPD recently reported that Total U.S. Restaurant Count Dropped by One Percent Last Year Due To Independent Restaurant Unit Declines.  

The underpinnings of change were evident at NAFAM where manufactures were clearly presenting products that enhanced value for the Ready-2-Eat and Heat-N-Eat fresh prepared food space aimed at grocery-deli’s,  c-stores, kiosks, fast casuals and QSRs and not at full service restaurants. Is your company evolving? 

The hallo of ‘better for you’ fresh food offerings attract both Millennials and Boomers when Grab-N-Go options are offered in new and non-traditional locations retailer are finding success according to the team at Foodservice Solutions®.

One undercurrent that appears to be picking up steam from the Hawaiian island of Kauai is “Fryless Friday”.  By placing nutritious snacks in prominent positions, including a salad bar, introducing healthier versions of favorite comfort foods and posting nutrition information about menu items have also encouraged more healthful eating; combined with “better for you” Grab-N-Go products retailers can win.

Grocery stores that are opting to utilize DinnerCall can successfully leverage the grocerant niche  and Foodservice Solutions® FIVE P’s of Food Marketing.  Elevating the Ready-2-Eat and Heat-N-Eat Grocerant Platform while highlighting how they are attracting customer in an Omni-channel retail world. 

Are you trapped doing what you have always done and doing it the same way?  Interested in learning how Foodservice Solutions FIVE P’s of Food Marketing can edify your retail food brand while creating a platform for consumer convenient meal participationdifferentiation, and individualization?  Email us at: or visit: for more information

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