Thursday, December 17, 2020

Fuzzy’s Taco Growth Focuses on Grocerant Niche

 

Grocerant niche meals and meal components had driven top line sales and bottom-line profits within every sector of retail foodservice for the past 8 years.  The COVID-19 pandemic has favored foodservice retailers that were early adopters according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. Grocerant niche Ready-2-Eat and Heat-N-Eat fresh prepared meals and meal components have been the lifeline for restaurants, the attraction at C-stores, been elevated at grocery stores, and driving incremental sales at dollar stores according to Johnson.

Fuzzy’s Taco Shop has introduced grocerant niche meal planning solutions for this holiday season with their Baja-inspired family meals, perfect for feeding the entire family or for gatherings with close friends. The taco shop’s Taco Family Meals and Fajita Family Meals allow families to spend less time in the kitchen and more time enjoying each other’s company around the dinner table.

Both packages are available in two sizes: regular (serves 4-6) and large (serves 6-8) and can be ordered online at www.FuzzysTacoShop.com or by calling your local shop to place your order. The Taco Family Meal is available for $35 for regular size, and $50 for large, and includes:

·         Choice of two meats – shredded chicken, seasoned ground beef, spicy pork or grilled veggies (fajita beef, fajita chicken, or shredded brisket are available for an additional charge)

·         Choice of two sides – borracho beans, black beans, refried beans, cilantro-lime rice, Mix-Mex rice

·         Chips, salsa and Fuzzy’s famous queso

·         All fixings – tortillas, lettuce, tomatoes, shredded cheese, cilantro, feta, garlic sauce, Fuzzy’s Taco Shop Butt Burnin’ Hot Sauce


The Fajita Family Meal is available for $55 for regular size, and $70 for large, and includes:

·         Choice of meat with veggies – fajita beef, fajita chicken, or a combination of both

·         Choice of two sides - borracho beans, black beans, refried beans, cilantro-lime rice, Mix-Mex rice

·         All fixings – tortillas, guacamole, lettuce, pico de gallo, shredded cheese, sour cream, Fuzzy’s Taco Shop Butt Burnin’ Hot Sauce

·         Sopapilla bites and icing

Meal bundling solutions that can be mixed and matched by sides, size, and sizzle sell according to Johnson.  Grocerant niche meal bundling is a customer facing meal solution hitting most consumer touchpoints within the foodservice sector today according to Johnson.

Don’t over reach. Are you ready for some fresh ideations? Do your food marketing ideations look more like yesterday than tomorrow? Interested in learning how Foodservice Solutions® can edify your retail food brand while creating a platform for consumer convenient meal participationdifferentiation and individualization?  Email us at: Steve@FoodserviceSolutions.us or visit us on our social media sites by clicking the following links: Facebook,  LinkedIn, or Twitter




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