In 2016 consumers are empowered with choice when contemplating what to put on the table for dinner. At Sprouts they aim to make the question; What’s for dinner a solution. Today in the United States 83.7% of Americans can’t answer at noon each day the question of What’s for Dinner according to research quantified by Foodservice Solutions® team. That’s OK, because you can get great grocerant fresh prepared food Ready-2-Eat and Heat-N-Eat food almost everywhere today.
Recently Sprouts Farmers Market announced that they had a solution to help consumers as they launched more than 200 private-label Ready-2-Eat and Heat-N-Eat products this year, including a number of grab-and-go meals in the deli section all with the goal to "enhance our position as a ready-to-eat destination," according to Sprouts Farmers Market CEO EO Amin Maredia.
At Sprouts Every Meal is a Choice is top-of mind with the understanding that last minute meal components that are Ready-2-Eat and or Heat-N-Eat and fresh prepared are critical when creating a platform to drive become a destination for Ready-2-Eat fresh prepared food.
Sprouts Farmers Market is a healthy grocery store offering fresh, natural and organic foods at great prices. Sprouts offers a complete shopping experience that includes fresh produce, bulk foods, vitamins and supplements, packaged groceries, meat and seafood, deli, baked goods, dairy products, frozen foods, natural body care and household items catering to consumers’ growing interest in health and wellness.
Today, a large part of the ‘halo’ of better for you in the minds-eye of the consumer is grocerant niche Ready-2-Eat and Heat-N-Eat fresh prepared food. As Sprouts grows the focus on prepared foods, meals, meal components, while empowering, expanding, and extending consumer choice expect to see increased customer adoption.
Since 1991 www.FoodserviceSolutions.us of Tacoma WA is the global leader in the Grocerant niche visit Facebook.com/Steven Johnson, Linkedin.com/in/grocerant or twitter.com/grocerant or Contact our Grocerant Guru® at: Steve@FoodserviceSolutions.us
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